Welcome to the Ascension Seton Austin Marathon Health & Fitness Expo; the vibrant kickoff to race weekend and the ultimate destination for running enthusiasts!
Connect with 36,900+ passionate attendees from around the globe eager to discover innovative products, services, and ideas. Set in Austin, the Live Music Capital of the World, this high-energy event is the perfect opportunity to engage with the endurance community and spotlight your brand.
Join us and secure your booth today!
Expo Dates & Times – 2026
Location: Palmer Events Center, Austin, TX
Friday, February 13, 2026 – 11:00 AM to 7:00 PM
Saturday, February 14, 2026 – 9:00 AM to 6:00 PM
Please note that load in will take place on Thursday and load out will be Saturday evening.
New Expo Pricing Structure!
Booth prices now increase in three phases:
- Early (May 1–July 31, 2025)
- Regular (Aug 1–Nov 31, 2025)
- Late (Dec 1, 2025–Feb 13, 2026).
Reserve early to save your spot and secure the best rate! You can also add the Expo Plus Package* — a $500 value — which includes:
- Your brand featured on the expo webpage
- Placement in an email to over 100K participants
- One complimentary race entry (per 10×10 space, up to $185 value, limit 2)
Bonus: This package is free with any booth booked before August 1, 2025!
*Expo Plus Package available until January 1st, 2026
If you have any questions about the expo or our finish line festival, feel free to reach out to our expo coordinator at [email protected].
48th largest race in the United States in 2014
25th largest Marathon out of 1,100 marathons in the USA
33rd largest Half Marathon out of 1,135 Half Marathons in the USA
21st best marathon finishers medal by Marathon & Beyond
Voted #1 on DailBurn.com 15 Fun, Fast and Beginner-Friendly Marathons
Voted Best Long Distance Road Race in Austin 2014 and 2015 (Austin Fit Magazine, January 2015)
Top 3 Best Road Races in Austin every year since 2011 (Austin Fit Magazine)
One of 6 Best Marathons for Beginners (RunnersWorld.com)
One of 15 Bucket List Marathons in the US (Competitor.com, April 2015)
Top 20 Marathons in the USA (TopEventsUSA.com)