Welcome to the Ascension Seton Austin Marathon Health & Fitness Expo; the vibrant kickoff to race weekend and the ultimate destination for running enthusiasts!
Connect with 80,000+ passionate attendees from around the globe eager to discover innovative products, services, and ideas. Set in Austin, the Live Music Capital of the World, this high-energy event is the perfect opportunity to engage with the endurance community and spotlight your brand.
Join us and secure your booth today!
Expo Dates & Times – 2027
Location: Palmer Events Center, Austin, TX
Friday, February 12, 2027 – 11:00 AM to 7:00 PM
Saturday, February 13, 2027 – 9:00 AM to 6:00 PM
Please note that load in will take place on Thursday and load out will be Saturday evening.
Finish Festival – 2027
Location: 500 Block of Congress Ave.
Sunday, February 14, 2027 – 8:00 AM to 2:00 PM
Expo Pricing Structure
Booth prices now increase in three phases:
- Early (May 1–Aug 31, 2026)
- Regular (Sept 1–Nov 31, 2026)
- Late (Dec 1, 2026–Feb 1, 2027)
Expo Perks
- Unlimited $10 off race registration code to invite your community to Run Austin®
- Team Opportunities: create a team and represent your brand on course
- A one-of-a-kind Exhibitor Portal: your all-in-one guide to rock race weekend like a pro
- Exhibitor Lounge at the Expo
Expo Plus Package
Reserve early to save your spot and secure the best rate! You can also add the Expo Plus Package* — a $500 value — which includes:
- Mention as a featured exhibitor on the official Austin Marathon Expo webpage
- Brand callout or offer inclusion in 1 official pre-race expo email to registered participants
- For 8×10 or 10×10 Booths: Receive a 50% OFF race registration code (up to $140 value)
- For 8 x 20 Booths or Larger: Receive a 100% OFF race registration code (up to $279 value)
*Expo Plus Package available until December 31st, 2026
If you have any questions about the expo or our finish line festival, feel free to reach out to our expo coordinator at expo@highfiveevents.com.
