The History Behind the Iconic Austin Marathon Belt Buckle Medal Designs

Reserve Your Spot at the 2025 Ascension Seton Austin Marathon Health & Fitness Expo

Limited Spaces Available at Expo and Finish Line Festival

The highly anticipated Ascension Seton Austin Marathon, Half Marathon, & 5K Health and Fitness Expo kicks off the Presidents’ Day weekend on Friday, February 14th, and Saturday, February 15th, 2025 before the races on Sunday, February 16th. The Expo will offer extended hours this year, running from 1:00 PM to 7:00 PM on Friday and 10:00 AM to 5:00 PM on Saturday. Held at the spacious Palmer Events Center, this 70,000-square-foot Expo sold out in 2024, and is once again expected to sell out again for 2025.

The Expo is a must-attend event for health, fitness, and wellness brands looking to showcase their products and services to a large, diverse audience of runners, enthusiasts, and the general public. With participants from the marathon, half marathon, and 5K races required to pick up their packets at the Expo, brands have a unique opportunity to engage directly with the running community and others interested in healthy living. The 2024 Expo saw an average of 35,000 attendees over two days, with over 19,000 registered race participants, and featured 58 exhibitors, where attendees spent an average of $50 each. 

In addition to the Expo, race day exhibitor spots are also available at the Finish Line Festival on Sunday, February 16th, 2025, providing brands with a high-visibility platform to interact with finishers, spectators, and fans as they celebrate their race-day achievements.

“We are thrilled to announce the opening of registration for the 2025 Austin Marathon, Half Marathon & 5K Health and Fitness Expo,” said Megan Frausto, Partnership Manager of the Austin Marathon. “With extended hours and a wide range of exhibitors, this year’s Expo is set to be bigger and better than ever. It’s the perfect opportunity for brands to connect with thousands of health-conscious individuals and athletes who are passionate about fitness and wellness.”

The Expo is free and open to the public, creating an accessible environment for attendees to explore the latest innovations in fitness, wellness, nutrition, apparel, gear, and more. Brands interested in exhibiting are encouraged to secure their space early to ensure participation by visiting the website here

The Austin Marathon is the ultimate running social event of the year. With the finish line set against the backdrop of the iconic Texas State Capitol, runners experience a true Austin moment as they complete their journey. The course is lined with live music in a nod to the Live Music Capital of the World. The celebration continues at the Finish Line Festival with a recovery zone, live music stage, beer garden, celebratory photo ops, and health and fitness exhibitors. Whether participants cross the finish line of the marathon, half marathon, or 5K, every participant receives an iconic belt buckle finisher medal, a perfect symbol of both their accomplishment and Austin’s unique spirit. Interested participants can register on the website www.youraustinmarathon.com

 

About the Austin Marathon®: Since its inception in 1992, the Austin Marathon® has emerged as a world-class running event, attracting participants from all 50 states and over 50 countries. With a course that spans every quadrant of this dynamic city, offering a festive atmosphere with live music throughout, the marathon culminates in a vibrant finisher party. The event also serves as a powerful force for good, raising hundreds of thousands of dollars annually for various non-profit organizations. The Austin Marathon elevates Presidents Day weekend into a grand showcase of athleticism and community spirit, making it a bucket-list event for athletes, enthusiasts, and supporters from all over the world.

Training for a Marathon or Half: It’s Shorter Than You Think!

So, you’ve been thinking about running the Austin Marathon or Half Marathon, but you’re worried it’s too late to start training? We’re here to tell you that there’s still plenty of time to lace up those shoes and get ready for race day! Whether you’re aiming for the full 26.2 miles or the half marathon, a smart, focused training plan will get you there.

How Long Do You Really Need to Train?

Many runners think marathon training takes months of grueling workouts, but the truth is, it’s all about smart, consistent progress. Ideally, a 12-16 week plan is plenty of time to get race-ready for a full marathon. For a half marathon, even 8-10 weeks is enough to build endurance and confidence. And guess what? If you’re just now starting, you’ve still got plenty of time to train right!

If you’ve been somewhat active—going to the gym, doing short runs, or participating in other sports—you’re already ahead of the game. Now, it’s all about building gradually, avoiding injury, and mixing long runs with shorter, easier efforts during the week.

A Simple Training Plan to Get You Race-Ready

Here’s a quick breakdown of how you can structure your training based on the time you have left:

For the Marathon (12 Weeks to Race Day)

Weeks 1-4: Base Building
– 3-4 runs per week (3-5 miles)
– 1 long run (start with 6 miles, adding 1-2 miles each week)
– Cross-train 1 day (cycling, swimming, etc.)
– Rest and recover for 2 days

Weeks 5-8: Increase Your Endurance
– 3 runs per week (5-7 miles)
– 1 long run (8-12 miles, adding 1-2 miles each week)
– Incorporate speed work or tempo runs 1 day per week
– Cross-train 1 day
– Rest for 1-2 days

Weeks 9-12: Peak and Taper
– 3-4 runs per week (7-9 miles)
– 1 long run (up to 18-20 miles)
– Start tapering 3 weeks out: reduce your long run by 20% each week
– Include short, easy runs to stay fresh before race day

For the Half Marathon (8 Weeks to Race Day)

Weeks 1-3: Base Building
– 3 runs per week (3-4 miles)
– 1 long run (start with 5 miles, adding 1 mile each week)
– Cross-train or rest 1-2 days

Weeks 4-6: Build Endurance
– 3 runs per week (4-6 miles)
– 1 long run (7-10 miles, adding 1-2 miles each week)
– Incorporate intervals or tempo runs once a week
– Rest and cross-train as needed

Weeks 7-8: Taper and Prepare
– 2-3 easy runs per week (4-5 miles)
– 1 long run (8-10 miles)
– Taper your mileage and intensity in the final week, with one last 6-8 mile long run

Haven’t Signed Up Yet? It’s Not Too Late!

Still haven’t registered for the Austin Marathon, Half Marathon, or 5K? No worries! There’s still time to join the fun and make 2025 your year to conquer the streets of Austin. Whether you’re a seasoned runner or a newbie, Austin’s vibrant race atmosphere will give you all the motivation you need to cross that finish line.

Why Now Is the Perfect Time to Start Training

– The weather’s cooling down. No more baking in the Texas summer heat—fall is prime running season!
– Time is on your side. With 4 months to go, you’ve got plenty of time to ramp up your miles without feeling overwhelmed.
– Focus on your goal. With race weekend set for February 16, 2025, you’ve got a clear deadline. Whether it’s your first race or your fiftieth, knowing exactly how much time you have makes planning a breeze.

Training Tips to Get You Started

1. Start small. Even if you’re new to running, it’s okay to start with a run/walk approach and build from there.
2. Follow a plan. Stick to the marathon or half marathon training plan above to keep you on track.
3. Stay consistent. It’s better to do shorter, consistent runs each week than overdo it and risk burnout.
4. Prioritize recovery. Don’t forget to rest! Taking care of your body with stretching, hydration, and rest days is just as important as the runs themselves.
5. Have fun! Training isn’t all about hard work—it’s about enjoying the journey. Mix up your routes, run with friends, and celebrate the milestones along the way.

It’s Time to Take the Leap!

If you’ve been on the fence about whether to start training for the Austin Marathon or Half Marathon, let this be your sign. There’s still time to train and get race-ready, and it’s never too late to commit to an unforgettable experience. Get out there, start moving, and join us at the start line in February!

Haven’t signed up yet? Register today and start your training adventure. There’s no better time than now to start working toward that finish line!

The Benefits of Running the Austin Marathon Without Headphones

In today’s world, headphones and running seem to go hand in hand. Many of us have our go-to playlist or podcast that keeps us moving on the pavement. But have you ever considered ditching the earbuds, especially for a big race like the Austin Marathon? While it may seem like a crazy idea to some, running without headphones can be an incredibly freeing experience. In fact, it might just help you enjoy the marathon in ways you hadn’t imagined. Let’s break down some key benefits of running without those little speakers in your ears.

1. Soak in the Austin Vibes

The Austin Marathon is much more than a race—it’s a city-wide celebration. From the live bands playing along the route to the cheering spectators lining the streets, Austin’s vibrant energy is a huge part of the marathon experience. Without headphones, you can take it all in. You’ll hear the live music, the clapping, the cowbells, and, most importantly, the enthusiastic support of the local community.

Austin is known for its quirky, artistic culture, and the marathon highlights that charm. By running headphone-free, you’re fully immersing yourself in the city’s energy, and it makes you feel like you’re part of something bigger than just the race.

2. Stay More Aware of Your Surroundings

Safety is always a priority, and being able to hear what’s happening around you is crucial, especially during a race as large as the Austin Marathon. Without headphones, you’ll be more aware of fellow runners, race officials, and any instructions shouted along the course. Plus, let’s be real: navigating around thousands of runners requires some serious attention!

Austin’s streets are packed with runners during the marathon, and staying tuned into your surroundings can help you avoid any unexpected bumps or bottlenecks and help you stay on the course. Whether it’s the sound of someone passing you or a sudden call from a volunteer, staying aware keeps you safe and focused on your run.

3. Find a New Mental Strength

One of the most rewarding benefits of running without headphones is the mental strength you build. Music can be a great motivator, but running without it helps you tune into your body and your thoughts. Without the distraction of external noise, you learn to push through tough moments and rely on your own internal motivation.

For a race like the Austin Marathon, which winds through miles of the city’s streets, this internal focus is key. When you’re not relying on beats per minute to keep your stride, you start listening to your body’s rhythms. You can focus on your breathing, your form, and the beautiful challenge ahead. It’s a mindfulness exercise that can transform your race—and your overall running practice.

4. Connect with Other Runners

Running the Austin Marathon is a community experience. With thousands of participants, it’s a chance to bond with runners from all walks of life. Without headphones, you’re more likely to strike up conversations, share encouragement, and enjoy the camaraderie that comes with running a race together. That “we’re in this together” feeling can give you an extra boost of energy when you need it most.

Who knows, you might even make a new friend or find someone whose pace matches yours. Whether you exchange a few words or simply offer a smile, connecting with fellow runners can make the race feel even more special.

5. Be Present in the Moment

The Austin Marathon takes you through some of the most iconic parts of the city, from downtown’s skyscrapers to the rolling hills of South Austin. Without the distraction of music, you’re able to fully take in your surroundings. The sights, sounds, and even the smells (hello, food trucks!) are all part of the journey.

When you’re not plugged into headphones, you’re more in tune with the experience of running itself. You notice the rhythm of your feet hitting the pavement, the feeling of the sun on your face, and the excitement of crossing that finish line. By being fully present, you create lasting memories of your race, ones that might just make you appreciate the beauty of Austin—and your own strength—even more.

6. Improve Your Pacing

One thing that surprises runners when they ditch the headphones is how much better they can pace themselves. Music can sometimes push you to run faster than your natural rhythm, leading to early burnout. On the flip side, it can also cause you to zone out and slow down without realizing it. Running without headphones encourages you to pay more attention to your body and the race itself.

In the Austin Marathon, where the terrain varies and the energy shifts throughout the race, finding your natural pace is essential. By listening to your breathing and focusing on the race around you, you can better manage your energy and finish strong.

Embrace the Challenge

Running the Austin Marathon is a unique experience in itself, but taking on the race without headphones might just amplify that magic. You’ll tap into the city’s energy, connect with fellow runners, and discover a new level of mental strength. While music has its place in training, leaving the headphones behind on race day could unlock a deeper connection to the race, the city, and yourself.

So, are you ready to give it a try? Whether you’re a first-timer or a seasoned marathoner, challenge yourself to run the Austin Marathon unplugged. Who knows—you might find that the best soundtrack is the world around you.

Happy running, and we’ll see you at the finish line, headphones or not! 👟🎉