2018 Austin Marathon to Implement Motigo Technology

***Press release

Partnership will create individualized participant pre-race and race day experiences

High Five Events announces that Motigo will bring its social app to the 2018 Austin Marathon®. This new partnership will increase participant engagement by providing audio content during training runs, highlight well-known Austin spots along the course during the race, and allow friends and family members to pre-record positive and supportive race day messages for their loved ones.

“We’re really excited to become part of the vibrant Austin running community and appreciate the team at High Five Events embracing technology like the Motigo app to help transform the entire experience for their runners,” said Dan Nagler, co-founder and CEO of Motigo. “The Austin Marathon will have unprecedented in-run engagement opportunities and a chance to connect with runners hearts and minds during those tough moments and miles leading up to race day.”

Motigo, the pioneer in delivering personalized audio to athletes during their activities and races, and the Austin Marathon will kick off a new series of virtual training run experiences in the fall. The partnership will deliver event themed audio content to engage its participants each weekend leading up to race day. On February 18th, the app will provide participants an audio tour along the course and free, personalized peer-to-peer cheers – pre-recorded audio messages from their biggest supporters. Participants can download Motigo in the App Store and Google Play.

“We constantly search for partnerships that keep the Austin Marathon one of the more technologically advanced races in the country,” said Stacy Keese, co-owner of High Five Events. “Motigo fits the mold because their immersive technology pairs seamlessly with other apps and creates additional non-race day engagement opportunities.”

The Austin Marathon will take place on Sunday, February 18, 2018, and celebrate its 27th year running in the capital of Texas. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. With start and finish locations just a few blocks apart, and within walking distance of many downtown hotels and restaurants, the Austin Marathon is the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.

5 Tips for the Best Austin Runcation

Travel + Leisure recently ranked Austin #8 on their list of Top 15 Cities in the US. This confirms what we’ve known for some time: Austin is an amazing city. This list will give you a headstart on planning the best 2018 Austin Marathon runcation!

Looking west from Mount Bonnell at sunset.

#1 – Mount Bonnell

Grab breakfast or lunch to go and head a few miles west of downtown to Mount Bonnell. There is a 102-stair climb, but when you reach the top you’ll encounter a tremendous view at Austin’s highest point. Enjoy your food and the view after your ascent. Then check out the view deck and some of the surrounding trails!

#2 – Breakfast tacos!

This blog isn’t long enough to list all the places to consume deliciously overstuffed breakfast tacos. Just follow these three easy steps: 1) visit taco place(s), 2) purchase taco(s) of choice, 3) consume taco(s). Simple as that.

Staff Favs: Check out Veracruz All Natural, Valentina’s TexMex

Sunrise from atop Hope Outdoor Gallery.

#3 – Hope Outdoor Gallery

Do you like art? Visit Austin’s ever-changing art gallery, Hope Outdoor Gallery (1101 Baylor St.). This multi-storied canvas features some of Austin’s top muralists and street artists. Search for their handle and give them a shout out on social media. Pro tip: a quick climb to the top will provide you with an unencumbered view of downtown.

#4 – Live music

You didn’t think we’d make this list without mentioning live music, did you? Don’t forget: Austin is the Live Music Capital of the World! From walk-in joints to ticketed venues, you can’t throw a guitar pick in this city without live music filling your eardrums. Let this guide discover what tickles your fancy.

Texas State Capitol.

#5 – State Capitol (and Finish Line setup!)

While you’re in town for the Austin Marathon, don’t miss the Texas State Capitol! Built in 1885, the Texas State Capitol is one of the most recognizable buildings in the state. Read about Texas State history in addition to the Capitol’s history. Pro tip: check out the construction of the Austin Marathon’s Finish Line Festival starting Friday evening and visualize crossing the finish line!


Now that you have jump started all your fun side activities, don’t forget the main event. Register!