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Austin Marathon Announces Under Armour’s Return as Presenting Sponsor

In its third year, Under Armour’s return allows both brands to continue to positively impact the running community

High Five Events is excited to announce Under Armour’s return as the presenting sponsor of the Ascension Seton Austin Marathon. This marks the third year in a row of their involvement. Under Armour will support athletes in providing innovative run products and supporting the local running community. They will also help racers recover in the Under Armour Recovery Zone. The Ascension Seton Austin Marathon presented by Under Armour will take place on February 16, 2020. 

Under Armour's return means the UA Recovery Zone will return to the Austin Marathon finish line festival.

Under Armour Recovery Zone at the 2019 Ascension Seton Austin Marathon finish line festival.

“Under Armour is proud to return as the presenting sponsor of the Austin Marathon and support the local running community here,” said Josh Rattet, General Manager of Under Armour Run. “This race offers runners a chance to run through one of the top running cities in the country and brings the community together for an amazing race.”

New for 2020

New for 2020, all finishers of the Austin Marathon (26.2 miles) will earn a commemorative, long-sleeve Under Armour finisher shirt. They will also receive a pair of newly-designed Under Armour Austin Marathon socks like the ones that were so popular during the 2019 Austin Marathon. They’ll also outfit 18,000 participants and 2500 race volunteers with their HeatGear® running shirts. Additionally, Under Armour will provide the Austin Marathon pace team with the newly-designed UA HOVR high-performance running footwear and race kits. Under Armour’s community involvement will deepen as Austin Marathon-related events are confirmed in the months leading up to race day. 

“Our positive impact on the running community has grown significantly throughout the last two years and we expect that trend to continue for a third year,” said Jack Murray, co-owner of High Five Events. “We constantly see Under Armour Austin Marathon shirts and can’t wait to reveal Under Armour’s long-sleeve Austin Marathon finisher shirt!”

2020 will mark the Austin Marathon’s 29th year running in the capital of Texas. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Participants can register for the Austin Marathon website.

6 Tips to Help You Wake Up Early for a Morning Run

Get out the door for your morning run with these 6 tips

The sun will soon rise and your alarm clock is going off. You’re training for the Ascension Seton Austin Marathon or Austin Half Marathon and your schedule calls for a morning run. But your bed is so comfortable and you were really enjoying sleep. Every runner battles themselves on some level every morning. Use one or all six of our tips to get out of bed and ready for your morning run!

Go to bed early

Hitting the sack early is a great way to wake up refreshed and ready for your morning run. It also helps get you in a daily rhythm. Wake up early, complete your run, have a great day, go to bed early, repeat. If you have trouble going to sleep try eating dinner earlier, watch your favorite show before you lay down, or read a book in bed. Once your body adjusts to your new schedule, going to bed early and getting up early gets easier.

Run with friends

Running with friends is a great way to ensure you get up for your morning run.

Running with friends is a great way to ensure you get out of bed for your morning run.

Accountability! Knowing that at least one person is waiting for you is great motivation to get up early for your morning run. This mental hack is beneficial because you won’t want to let your friend run alone. Plus, everyone knows running is better with friends. Who knows, your friend is probably using this same tip!

Create a playlist you love

Knowing you’ll jam during your morning run will help you get up. Set the playlist to coincide with the duration of your run or make a list and put it on shuffle. Singing along will help get you going and make the miles fly by. Need some song recommendations? Follow us on Twitter and check out our #WeLiketheSoundofThat campaign. We’re compiling the songs on this Spotify playlist!

Sleep in your running clothes

Runner ties shoes before going on a morning run.

Place your shoes and socks by the door so they’re ready to go for your morning run.

Simplify your morning routine and sleep in your running clothes. Take this a step further and put your running shoes and socks by the door. Pack everything you’ll need for the day if you don’t plan to come home after your run. Pro tip: make sure the clothes are clean and weren’t previously used on a run!

Put your alarm out of reach

Place your alarm somewhere so you have to actively get out of bed to turn it off. This tactic gets your body moving and reduces the chances that you hit the snooze button. Put it next to your toothbrush, in the kitchen, or in your running shoes. Just make sure the alarm is set and the volume is loud enough to hear in the bedroom. Pro tip: if you use your phone, set your favorite song to go off when it’s time to get up.

Simplify your run

Start small and work your way up. Longer runs can seem daunting at first, increasing the chances you stay in bed. If you’ve just started running, alternate running and walking. Eventually, you’ll eliminate walking. You can also start out by running 15 minutes and increase your time on subsequent runs. Plan your route and know it. This increases your safety and provides benchmarks so you know how much running remains.

Completing an early morning run gets your day started and knocks one more thing off your to-do list. Use one or all of our tips to jumpstart your morning. Is there a trick you use that we didn’t mention? Let us know on Facebook or Twitter!

5 Summertime Running Tips to Beat the Heat

Stay in shape and beat the heat with these summertime running tips

They say Austin is the opposite of Winterfell… summer is coming. Some days it might feel like it’s already here! Make sure you take advantage of the few cool days and mornings that we have left. When summer finally arrives you’ll know it by the humidity in the mornings and the soaring heat in the afternoons. But that doesn’t mean you have to completely stop running. Implement our 5 summertime running tips to beat the heat. You’ll be that much more prepared for Ascension Seton Austin Marathon training when fall rolls around!

Hydrate

Oftentimes the most overlooked tip. Not because people don’t hydrate, but because people underhydrate. 30-50 fluid ounces is recommended daily. If you’re more active you’ll need to increase the amount. Make sure to incorporate a nice balance of water and a liquid with electrolytes. This 3M Half Marathon blog post will teach you more about the reasoning for proper hydration.

Protect yourself

If you run when the sun is out, protect yourself from its rays.

  • apply sweat-proof sunscreen before your run or workout
  • put on a hat or visor to protect your face
  • wear lighter colored clothes (dark colors absorb more heat) and sweat-wicking material
  • rock the shades (protect your eyes from the sun’s rays and glares from other objects)

Adjust schedule

It’s no secret that the mornings and evenings are cooler than the afternoon. Running/working out when it’s 15-20 degrees cooler can make all the difference. The last thing you want to do is overheat your body.

Pro tip: start your morning run from Barton Springs Pool and jump in after. Entrance is free before 8:00 a.m. This is a great way to cool your body down and relax your muscles.

Cross-train

You don’t have to stop running, but your mileage will decrease when you implement cross-training. This can be as simple as riding your bike on these shaded trails or swimming laps in one of Austin’s amazing pools. You could try goat yoga, Camp Gladiator workouts, or rock climbing. Remember to apply sunscreen if you’re outdoors. Feel like you’ve run out of things to do in Austin? These 5 non-running activities will get you going again!

Hit the trails

Get off the roads and hit the trails! Austin is crawling with amazing trails that you can run on. Running with nature gets you away from the asphalt (absorbs heat), away from cars and their exhaust, and closer to the trees (that provide shade) and creeks (where you can cool off if needed).

Pro tip: if you run with your dog on the trails, obey all city ordinances and make sure you pack water and a bowl (or that the creeks have running water).

Recommendations from Twitter

We asked Twitter “what’s one thing you always do/have/eat/drink before, during, or after your summer runs?” and received some great responses. We listed a few of them below!

@TheBeerRunner – Beer

@fashionablemileDrink: nuun – Do: change shoes/socks mid run + jump in pool post run

@Msnazzy – black coffee before, water during, and beer after

As you can see, there are many ways to beat the summer heat and stay in shape. Feel like you’ve run out of things to do in Austin? These 5 non-running activities will get you going again! You can apply all of these summertime running tips if you live outside of Austin.