The 2025 Ascension Seton Austin Marathon Shines a Spotlight on Service Industry Professionals

Registration initiative aims to support the community from service line to finish line

The Ascension Seton Austin Marathon, Half Marathon, & 5K, announces 2025 to be the Year of Service Industry Appreciation. This initiative shines a spotlight on the city’s food and beverage workers, acknowledging their vital role in crafting Austin’s rich culinary landscape and vibrant culture. The 2025 event is set to take place on President’s Day Weekend, February 14-16 in downtown Austin, Texas.

In a gesture of gratitude and recognition, the Austin Marathon is offering a special 50% discount on registration fees for the food and beverage industry employees, encouraging them to step from the service line to the start line. They can select from the three distances of 26.2 miles, 13.1 miles and 5k. This initiative follows the tradition of celebrating various community pillars, such as teachers, nurses, and public servants in previous years, highlighting the marathon’s commitment to inclusivity and community support.

Philip Speer, Culinary Director/Operating Partner at Assembly Hospitality and Founder of Comedor Run Club, a space for those in the restaurant business to connect over health habits, expressed his enthusiasm for the initiative: “The Austin Marathon’s commitment to the food and beverage professional this year is a remarkable acknowledgment of our hardworking community. It’s an opportunity for those of us dedicated to providing hospitality to others to unite, celebrate, and challenge ourselves in a different arena. We are thrilled to lace up and hit the pavement, showcasing the strength and spirit of Austin’s hospitality professionals.”

“This year, we’re proud to dedicate the race to those who serve our community day in and day out,” explains Tina Teich, Marketing Manager of High Five Events. “ It’s an opportunity for us to give back, offering a moment in the spotlight to these hardworking professionals.”

Registration is now open with application processing starting March 1st. Eligible participants are encouraged to register early, as discounts are subject to availability and will be processed on a rolling basis. To qualify, employees must provide proof of current employment at qualifying establishments within Travis County. Accepted applicants will receive a discount code via email for online registration at YourAustinMarathon.com.  More information on the application process can be found here.

 

About the Ascension Seton Austin Marathon®: Since its inception in 1992, the Austin Marathon® has emerged as a world-class running event, attracting participants from all 50 states and over 50 countries. With a course that spans every quadrant of this dynamic city, offering a festive atmosphere with live music throughout, the marathon culminates in a vibrant finisher party. The event also serves as a powerful force for good, raising hundreds of thousands of dollars annually for various non-profit organizations. The Austin Marathon elevates Presidents Day weekend into a grand showcase of athleticism and community spirit, making it a bucket-list event for athletes, enthusiasts, and supporters from all over the world.

About High Five Events: High Five Events is the parent company of the Austin Marathon, Half Marathon & 5k, 3M Half Marathon, CapTex Triathlon and Kerrville Triathlon Festival. With over 150 years of combined experience, the High Five Events team specializes in organizing large-scale events across diverse venues, solidifying their presence on the Inc. 5000 List of Fastest Growing Companies in 2019 and 2020.