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2018 Austin Marathon Set to Debut New Marathon Course

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High Five Events is ready to showcase the revamped Austin Marathon® course. The race will begin at 7 a.m., feature a highly-competitive elite field, and be livestreamed by FloSports so spectators and loved ones around the globe can watch. Runners from all 50 states and 34 countries will run the 27th annual Austin Marathon on Sunday, Feb. 18th.

“The new Austin Marathon course will present different challenges and require a different strategy than the old course,” said Allison Macsas, 2017 Austin Marathon female champion. “I’m really looking forward to racing through a new mix of neighborhoods and more of the awesome hometown support that helped get me to the win last year!”

The new Austin Marathon course was designed to provide a better participant and spectator experience and allow enhanced traffic flow along the new marathon course, while still finishing with the picturesque Texas State Capitol as every runner’s backdrop. The first half of the Austin Marathon will remain unchanged. After Mile 12, half marathoners will head south to the finish line while marathoners continue east before turning north and running on Guadalupe St. through the heart of the University of Texas campus. The new marathon course will highlight Austin attractions like the University of Texas Tower and historic Hyde Park neighborhood, while taking marathoners on a tour of East Austin’s restaurants, murals, and landmarks.

new marathon courseFloSports, a sports media based in Austin, Texas, will highlight the Austin Marathon and Half Marathon’s Elite Athlete Program by following the men’s and women’s elite leaders throughout the race. They will also have a camera capturing finishers as they cross the finish line. In addition to being available to watch online for free, the feed will be displayed on the finish line Jumbotrons.

“Excitement has been building around the new Austin Marathon course and we’re ready to host thousands of runners from around the world during race weekend,” said Stacy Keese, co-owner of High Five Events. “With the addition of the Manzano Mile we’ve expanded race weekend to further showcase the city of Austin as a true running destination.”

The following is a sample of the athletes in the Elite Field competing for the $20,000 prize purse: Allison Macsas (2016 Olympic Marathon Trials Qualifier), Craig Leon (2016 Olympic Trials Marathon Qualifier), David Fuentes (2016 Olympic Trials Marathon Qualifier), Becki Spellman (3-time Olympic Trials Marathon qualifier, 2008, 2012, 2016), Luke Humphrey (3-time Olympic Trials Marathon qualifier, 2008, 2012, 2016), Patrick Smyth (8th place 2016 Olympic Trials – 2:15:26), Allison Mendez-Cleaver (2016 Olympic Trials Marathon Qualifier), Amanda Scott (2-time Olympic Trials Marathon qualifier, 2012, 2016), Hillary Montgomery (2016 Olympic Trials Marathon Qualifier).

The Austin Marathon will celebrate its 27th year running in the capital of Texas on February 18, 2018. Austin’s flagship running event annually attracts runners from all 50 states and 34 countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.

FloSports Returns to Livestream 2018 Austin Marathon

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High Five Events announces the return of FloSports, the innovator in live digital sports and original content, as a strategic partner of the 2018 Austin Marathon®. FloSports will provide coverage of the marathon and half marathon races, with the livestream exclusively on FloTrack.com. World-class broadcasters will announce the race on February 18th, covering the new marathon course and the elite field.

Toni Reavis interviews Joe Thorne, 2017 Austin Marathon champion.

“We’re looking forward to working with High Five Events again to broadcast the Austin Marathon exclusively on FloTrack.com,” said Mark Floreani, FloSports co-founder and COO. “The atmosphere around this marathon is unique, and we’re thrilled to showcase the race and the city of Austin to a global audience of running fans.”

FloSports, a sports media company headquartered in Austin, Texas, will highlight the Austin Marathon Elite Field by following the men’s and women’s elite leaders throughout the marathon and the half marathon. Finish line cameras will capture every finisher as they cross the finish line. In addition to being available online at FloTrack.com, the live feed will be displayed on the two Jumbotrons located at the finish line festival. FloTrack is the worldwide leader in live and on-demand coverage of track and cross country. Watch the entire stream of the 2017 Austin Marathon.

“FloSports’ livestream of the 2017 Austin Marathon was well-executed and showcased the elite field’s competition and every finisher’s achievements,” said Jack Murray, co-owner of High Five Events. “We’re thrilled to grow the partnership, highlight FloSports’ capabilities, and display even more of the Austin Marathon to the world through FloTrack.com.”

livestream

Toni Reavis and Jack Murray, 2017 Austin Marathon.

The Austin Marathon will celebrate its 27th year running in the capital of Texas on February 18, 2018. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.

2018 Austin Marathon Announces Title Sponsor Opportunity

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The Austin Marathon is seeking title sponsorship with a company wanting to associate itself with one of the sports’ top events in one of America’s best cities. The 2017 Austin Marathon had an estimated combined total of 100,000 participants, volunteers, and race-day spectators, an economic impact of $34.4 million for the City of Austin in 2017, and online impressions that soared into the millions. The position of title sponsor for the Austin Marathon is ideal for any company seeking to increase its brand recognition and strengthen its brand loyalty within the health and fitness community both locally and around the globe.

“In 2017, the Austin Marathon increased their economic impact to $34.4 million, launched several new integrated marketing opportunities, and substantially grew their reach both online and in-person,” said Lance Aldridge, Executive Director of the Austin Sports Commission. “2017 was a banner year for Austin’s premier running event and this title sponsor opportunity is the perfect platform for any business with a desire to increase their brand recognition in Austin and within the endurance community.”

The title sponsor can utilize corporate social responsibility benefits like large-scale volunteer opportunities, increased employee health and wellness through event participation, and enhanced community engagement both pre-race and race weekend.

The Austin Marathon title sponsor will benefit from being associated with –

  • FloTrack’s world class broadcast of the Austin Marathon
  • Olympic silver medalist Leo Manzano, Official Race Ambassador
  • Raising nearly $700K for nonprofits in 2017
  • An exciting Elite Athlete Program focused on showcasing the sport’s top athletes
  • The support of Mayor Steve Adler and the Austin Sports Commission
  • Austin, Texas – Forbes’ Fastest Growing American City in 2016
  • One of the most technologically advanced marathons
  • A bustling Finish Line Festival complete with Beer Garden, Recovery Tent, live music, and more

“We’ve put a tremendous amount of work into the Austin Marathon and our event is continuing to trend in the right direction,” said Jack Murray, co-owner of High Five Events. “We’re looking for the right partner who wants to grow with our ever-evolving event, bring fresh ideas to the table, and support our worldwide community.”

The Austin Marathon will celebrate its 27th year running in the capital of Texas on Sunday, February 18, 2018. In 2017, Austin’s flagship running event attracted runners from all 50 states and 22 countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Sponsorship inquiries can be sent directly to Jack Murray at sponsorship@highfiveevents.com.

FloSports to Provide Live-stream Coverage of 2017 Austin Marathon

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High Five Events is thrilled to announce that FloSports will provide live-streaming coverage of the 2017 Austin Marathon® presented by NXP. The live feed will provide coverage for the entire race and be seen by fans across the globe on FloTrack.com, the leader in live-streaming video and digital content in running and track & field. […]

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