Title sponsor extension is a result of significant growth since the original agreement in 2019
The Austin Marathon and Ascension Seton have agreed to a long-term title sponsor extension. The agreement will allow the collaboration to continue to grow, further benefiting the fitness community. In addition to growing secondary community events and expanding content creation opportunities, Ascension Seton will remain the Official Medical Provider. Since 2019, the collaboration has helped others establish healthier lifestyles, prevent avoidable injuries, and provide services for injured athletes to recover. The 30th annual Ascension Seton Austin Marathon presented by Under Armour, owned and produced by High Five Events, will take place on February 20, 2022.
Start line of the Ascension Seton Austin Marathon.
“Ascension Seton is excited to establish a long-term collaboration with the High Five Events team in support of the Ascension Seton Austin Marathon,” said Adam Bauman, Vice President of Orthopedics, Sports and Rehabilitation Services for Ascension Texas. “Over the past three years, our collaboration has helped encourage people to remain active in a way none of us anticipated due to the COVID pandemic. Ascension Seton remains committed to supporting our community and partners to ensure the Austin Marathon and other related events are sustainable well into the future.”
More than just a sponsor
As theOfficial Medical Provider, Ascension Seton doctors and nurses will staff the finish line medical tent and work with Travis County EMS on course. During race weekend, Team Ascension Seton will participate in all events, volunteer their time, and have a major presence at the Health and Fitness Expo. Outside of race weekend, they’ll continue to positively impact the local fitness community, providing knowledge and insight curated by Ascension Seton Sports Performance’s Dr. Jakob Allen.
“Our collaboration with Ascension Seton has grown over the years and significantly benefited the fitness community,” said Jack Murray, co-owner of High Five Events. “With this extension we expect that trajectory to grow for the foreseeable future as we come up with new ideas and build new opportunities.”
The Austin Marathon will celebrate its 30th year running in the capital of Texas in 2022. Austin’s flagship running event annually attracts runners from all 50 states and 35+ countries around the world. The start and finish locations are just a few blocks apart and within walking distance of many downtown hotels and restaurants. The finish line is in front of the picturesque Texas State Capitol. The Austin Marathon is the perfect running weekend destination. Registration is currently open. The next price increase is scheduled for Tuesday, November 30th.
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Meet High Five Events and learn about the folks behind the Austin Marathon
High Five Events is a unicorn, aka a native Austinite, born and raised in Austin. What began with the launch of a single triathlon in 2003 has now grown into one of the largest privately-owned event production companies in the United States. Meet High Five Events and you’ll see they’re endurance athletes themselves. They know what to expect from a world-class event experience. This fact, coupled with the staff’s 100+ combined years of event experience, is how they produce some of the country’s best events, like the Ascension Seton Austin Marathon, 3M Half Marathon, and Kerrville Triathlon Festival. If you don’t know the crew, take some time to meet High Five Events!
Time to meet High Five Events!
Stacy Keese – founder, co-owner, Director of Marketing and Communications
Stacy directed her first 5K/10K while still in high school. She graduated from Tulane University where she helped produce races for a local nonprofit. After moving back to Texas in early 2000, she quickly continued on this path with Jack Murray. They created Jack’s Generic Triathlon in 2003 and Rookie Triathlon in 2004. Many new events followed in the following years. Her eye for design and marketing knowledge keep High Five Events growing and looking towards the future of event productions. Aside from her love of all types of events, Stacy also enjoys learning about natural health and working on genealogy.
Jack Murray – founder, co-owner, Director of Sponsorships
Jack is one of the founding partners of Jack & Adam’s Bicycles, High Five Events, and EventDog.com. From 2003 to 2016, Jack & Adam’s Bicycles was known from coast to coast as one of the main fitness hubs in Austin before selling to Bicycle World in 2016. Jack has been head mechanic for Team USA Triathlon since 2003, traveling around the world as support staff for Team USA. He also serves as Chair of the Board for the Austin Sports Commission. Jack is originally from Sinton. He ran the mile in high school and was a state champion in 1994. After high school, he ran track and cross country at Texas A&M Kingsville. Jack is also a partner in a few fine Austin establishments like Gibson Bar, The Wheel Bar, Burro Cheese Kitchen, TenTen, Devil May Care, and Mayfair. When Jack is not working on one of his many businesses, you can find him out and about with his wife and business partner, Stacy Keese. They’re always enjoying everything Austin has to offer, from running on Town Lake Trail to listening to live music at ACL.
Dan Carroll – founder, co-owner, Director of Operations
Dan leads the operations team in which he is the master of checklists, course maps, site plans, equipment lists, truck schedules, and signage manifests. He has more than 15 years of full-time experience in endurance event production and has been the certified race director for several hundred triathlons, running races, and bike rides. Dan is USA Triathlon Level 2 Certified Race Director, the highest certification level that USA Triathlon offers. He was one of the first race directors in the country to achieve that certification. Prior to founding High Five Events, Dan worked at Trilogy Software. He has civil engineering degrees from Cornell University and Georgia Tech. Dan loves being outdoors. He spends his free time running, cycling, hiking, and building things with his wife and two daughters. Dan’s personal motto is “Attack the day.” That often drives his family crazy, but it sure comes in handy when setting up a racecourse starting at 1:30 in the morning.
Tina Teich – Marketing Manager
Tina started with the company in 2011 while working at Jack & Adam’s Bicycles. Prior to that, she spent three years managing a local wine bar while obtaining her bachelor’s degree at The University of Texas. Tina loves her job because it inspires others to invest in a healthy and active lifestyle. She enjoys the variety of different events owned and produced by High Five Events and finds adapting marketing strategies to each event’s personality to be a fun challenge. When not working with the best team in the business, Tina enjoys listening to audiobooks, training for triathlons, and playing outdoors with her daughter and husband.
John Chung – Event Manager and Course Lead
John was born in Canton, China, but got to Texas as soon as he could. He’s been in Austin since 1997. John began his career with High Five Events in 2012 as a part-time employee. He became full-time in 2015 and hasn’t looked back. John has a BS in aerospace engineering, but he never “uses” his degree. He entered the triathlon world in 2007 as a way to get back in shape. Getting in shape via triathlon is what eventually led to his position at High Five Events. John spends his spare time wrenching on his own car. Yes, he still swims, bikes, and runs whenever he gets the chance.
William Dyson – Communications Manager
William is an Austinite Unicorn too. He broke into the running scene in 2007 as an intern for the Austin Marathon. He began working with High Five Events in 2016. William has his master’s degree in sport management and bachelor’s degree in mass communication. He has more than a decade’s worth of experience with communication, event, and program management, and media, community, and public relations. William’s role allows him to capitalize on his previous experience, utilize both degrees, and tap into his outgoing personality. He is a medium runner (shoutout to RAW Running), vinyl connoisseur, Cheesehead, and amateur backyard pitmaster. William and Megan, his stunning wife of nearly three years, and Napoli, their 8-year-old blue heeler, live in south Austin.
Emily Stevens – Athlete Services Manager
Before Emily started with High Five Events, she admired it from afar for many years from multiple perspectives. She worked on the sponsor side as an event manager for Clif Bar; participated as an athlete, 2014 Rookie Tri was her first triathlon; and joined the part-time operations crew working the run and bike courses and managing the aid stations for three seasons. Emily became the full-time Athlete Services Manager in the spring of 2017. She thoroughly enjoys interacting with athletes and helping them get ready for race day! And she’s honored to work side-by-side with such a dynamic team of brilliant, hands-on, work-your-butt-off team members. When Emily isn’t working, she watches her husband fence (with swords), endures his relentless telling of puns, or watches him and their 12-year-old build computers. They also LOVE taking their dogs on hikes around the Austin.
Scott Moore – Site and Supply Manager
Scott and his sweet handlebar moustache have been with High Five Events since September 2017. He was born in Mesquite, Texas, and was all-state track and cross country and Poteet High School. He also graduated from Texas Tech University where he ran on the track and cross country teams for two years. In his free time, Scott plays hockey, rides his motorcycles, listens to podcasts, and hikes with his Chocolate Lab Milo. His favorite professional sports teams are the Dallas Stars and San Fransisco 49ers.
Laura Gomez – Volunteer Manager
Laura has been the Volunteer Manager at High Five Events since 2018. She was born in Bogota, Colombia, and moved to Austin after graduating from high school. Throughout middle school and high school, Laura was fortunate to learn four languages and experience different cultures. She’s currently finishing her master’s degree in recreation management. If she’s not studying or working she’s likely working out, reading, eating ice cream (Amy’s Ice Cream sweet cream with rainbow sprinkles is her jam), or taking a nap.
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Sponsorship makes AfterShokz the 2020 Austin Marathon’s Official Headphones
The Ascension Seton Austin Marathon presented by Under Armour introduces AfterShokz as this year’s Official Headphones Sponsor. Participants will have the opportunity to discover AfterShokz at custom activations during the 2-day expo and the finish line festival. The AfterShokz team will be on-site to demo their product line. They will also host giveaways on social media in the days leading up to the big race. The 29th annual Austin Marathon, owned and produced by High Five Events, will take place on February 16, 2020.
“We just relocated AfterShokz headquarters to Austin and couldn’t think of a better way to introduce ourselves to the city’s incredible running community than helping to support its flagship running event,” said Kim Fassetta, AfterShokz Chief Marketing Officer. “This partnership with High Five Events is full of potential and we look forward to doing more for the sport together for years to come.”
AfterShokz is the leading bone conduction sports performance headphone company in the industry. Unlike most in-ear headphones, AfterShokz’s signature open-ear design coupled with advanced technology allows users to focus on activities while still hearing ambient sounds, making them an ideal product for runners, triathletes, and swimmers. The brand’s headphones feature proprietary bone conduction technology that delivers sound vibrations directly to the inner ear, completely bypassing the eardrum and providing a safer way to work out, listen to music, commute, and more.
“AfterShokz is changing the way we listen to music when running while delivering unrivaled situational awareness and comfort,” said Jack Murray, co-owner High Five Events. “We’re big fans of their headphones and pumped to introduce them as the Austin Marathon’s Official Headphones.”
The Austin Marathon will celebrate its 29th year running in the capital of Texas on February 16th. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. The start and finish locations are just a few blocks apart. They are within walking distance of many downtown hotels and restaurants. The finish line is in front of the picturesque Texas State Capitol. Austin Marathon is the perfect running weekend destination. Registration is currently open.
Austin Marathon tabs CG as its Official Community Fitness Partner
The Ascension Seton Austin Marathon presented by Under Armour announced today a sponsorship deal naming Camp Gladiator (CG) as its Official Community Fitness Partner. The agreement marks the second consecutive year in a row that CG and its trainers will be actively involved during race weekend. CG trainers will warm-up participants on race morning and cheer for everyone at multiple Official Cheer Stations along the course. The 29th annual Austin Marathon, owned and produced by High Five Events, will take place on February 16, 2020.
“Running a marathon can be one of the most challenging, yet rewarding physical fitness experiences,” said Ally Davidson, Founder and co-CEO of Camp Gladiator. “At CG, our goal is to show up for our community and share the joy of fitness with everyone. We are excited to encourage Austin Marathon runners every step of the way as they challenge themselves to finish strong during this awesome Austin event!!”
CG’s Official Cheer Stations return
CG is an outdoor group fitness company whose mission is to positively impact the physical fitness and ultimately the lives of as many people as possible. CG strives to be everywhere there are people and actively partners and engages at the community level to support, encourage and facilitate people of all athletic backgrounds in their long-term health and fitness pursuits.
“Last year’s participants were blown away by the on-course energy provided by CG trainers at their Official Cheer Stations,” said Jack Murray, co-owner High Five Events. “We’re glad CG is coming back for a second year and we know they’ll energize Austin Marathon participants!”
The Austin Marathon will celebrate its 29th year running in the capital of Texas in 2020. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Registration is currently open.
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