October 2023

Ascension Seton Austin Marathon Offers Official Sponsorship Opportunities

Elevate your brand with alignment to the running social event of the year

The Ascension Seton Austin Marathon, Half Marathon, and 5k is actively pursuing official sponsorships from companies interested in aligning their brand with the sport’s running social event of the year. The 2023 Austin Marathon boasted an impressive collective of 80,000 individuals, including participants, volunteers, and race-day spectators. It generated an economic impact of over $60 million for the vibrant City of Austin and garnered online impressions that reached into the millions. Official sponsorships with the Austin Marathon offer companies a unique opportunity to boost brand recognition and strengthen their position in the local and global health and fitness community. The Austin Marathon is owned and produced by High Five Events.

Drew Hays of the Austin Sports Commission stated that, “The Austin Marathon has solidified its status as a key event in Austin by making a significant economic contribution, leaving a global imprint, and effectively highlighting the city’s remarkable character.” He further emphasized that, “the continued expansion in 2023 and the projected growth in 2024 opens up new avenues for businesses to enhance their brand visibility not only in Austin but also within the global endurance community.”

Official sponsors can utilize corporate social responsibility benefits like large-scale volunteer opportunities, increased employee health and wellness through event participation, and enhanced community engagement both pre-race and race weekend.

Official sponsors of the Austin Marathon can benefit from being associated with

A world-class sporting event
Thousands of runners, spectators and volunteers from all 50 states and 38 countries
FloTrack’s world-class live broadcast of the Austin Marathon with millions of views
Raising almost $650k for nonprofits in 2023
An exciting Elite Athlete Program focused on showcasing the sport’s top athletes
The support of the Austin Sports Commission
Austin, Texas – The Live Music Capital of the World
A 4-block-long finish line festival complete with beer garden, recovery tent, live music, and more

“The Austin Marathon’s remarkable growth and community support have been paralleled with heightened sponsorship engagement,” said Jack Murray, co-owner of High Five Events. “Brands are seizing this opportunity to engage with their target audience and associate with an event of global stature that extends its impact far beyond the confines of race day.”

The 33rd annual Austin Marathon will take place on Sunday, February 18, 2024, in Austin, Texas. Earlier this year, Austin’s premier running event featured more than 18,000 participants from all 50 states and 38 countries. Sponsorship and partnership inquiries can be sent directly to Megan Frausto at [email protected].

About the Ascension Seton Austin Marathon®: The Austin Marathon, Half Marathon and 5k will celebrate its 33rd year running in Austin, Texas on Feb. 18, 2024. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. With start and finish locations just a few blocks apart, and within walking distance of many downtown hotels and restaurants, the Austin Marathon is the perfect running weekend destination. The event is owned and produced by High Five Events, one of the largest privately owned event production companies in the United States.

2024 Ascension Seton Austin Marathon Opens Elite Athlete Program

in Blog post, Press Release

$20,000 prize purse for Austin Marathon Winners

High Five Events, one of the largest privately owned event production companies in the United States, is accepting applications from elite runners for the 2024 Ascension Seton Austin Marathon. Returning for its seventh year, the Elite Athlete Program creates a competitive field of elite male and female runners while discovering emerging talent, pushing the entire talent pool to reach Olympic standards.

Runners accepted to the 2024 Austin Marathon Elite Athlete Field will compete for a $20,000 prize purse that will be divided amongst the top five male and female finishers.

“We had a distinct vision for the Elite Athlete Program during its relaunch four years ago,” remarked Jack Murray, co-owner of High Five Events. “Since then, we’ve witnessed the competition intensify, impressive advancements in overall times, the emergence of Olympic Marathon Trials qualifiers, and the spotlight truly illuminating talent as they seize the opportunity to showcase their skills on the vibrant streets of Austin.”

George Onyancha (02:16:32) won the 2023 Austin Marathon and hit the 2024 Olympic Marathon Trials Standard. Brendan Gregg (01:04:45) and Allie Kieffer (01:16:49.0) took first in the Austin Half Marathon. Damaris Areba, Austin Marathon female champ, ran a 2024 Olympic Marathon Trials Standard qualifying time of 02:36:48.

Athletes accepted into the Elite Athlete Field must meet the program’s standards. Those that meet standards will receive a comped entry to the Austin Marathon or Half Marathon and to the 3M Half Marathon. Marathon elites are also eligible for standards bonuses. The deadline to apply for the Elite Athlete Program will be on December 31, 2023.

To be eligible for prize money, athletes must be accepted into the Elite Full Marathon Athlete Program. All athletes are subject to random drug testing pre and post-race. Read more about program details, including eligibility standards, here. Interested athletes and coaches with questions can contact [email protected].

In 2024, the Austin Marathon will proudly celebrate its 33rd year in the capital of Texas. This premier running event draws participants from every U.S. state and over 30 countries worldwide. The convenience of start and finish locations with the proximity to downtown hotels and dining, creates an ideal running weekend. The captivating finish line against the backdrop of the iconic Texas State Capitol truly makes the Austin Marathon special.

About the Ascension Seton Austin Marathon®: The Austin Marathon® will celebrate its 33rd year running in Austin on Feb. 18, 2024. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. With start and finish locations just a few blocks apart, and within walking distance of many downtown hotels and restaurants, the Austin Marathon is the perfect running weekend destination. Participants can register on the website.

Earn Your Ticket to the AbbottWMM Wanda Age Group Championship at the Austin Marathon

in Blog post

2024 Austin Marathon participants can earn a spot at AbbottWMM Wanda Age Group Championships

Mark your calendars for February 18, 2024, because Austin, Texas, is where the action’s at. The Ascension Seton Austin Marathon is your passport to an adrenaline-fueled adventure as it returns as one of the selected qualifying marathons for the Abbott World Marathon Majors Wanda Age Group World Rankings. The AbbottWMM Wanda Age Group World Rankings comprise over 375 qualifying races in over 90 different countries in which athletes in nine separate age groups can compete in marathons across the world to earn a global ranking.

Compete against runners from around the world

The spread of the AbbottWMM Wanda Age Group Qualifying Events creates a truly global series throughout the year. This gives runners across the world the chance to be part of a new era of age-group marathon running.

The 2024 season will be the 6th edition of the rankings, with runners competing to earn an invitation to the 2025 AbbottWMM Wanda Age Group World Championships.

Dawna Stone, Abbott World Marathon Majors CEO said: “The Abbott World Marathon Majors Wanda Age Group World Rankings continue to grow and welcome new races into the qualifying process every year. The geographical spread of runners and races shows the appetite for high level competition across all ages and an invite to the World Championships is becoming a much sought-after goal.”

How it Works

Athletes will be ranked according to their single fastest time in a qualifying event. Any athlete achieving the Automatic Qualifying Time for their age group will receive an immediate invitation for the 2025 AbbottWMM Wanda Age Group World Championships.

Highly-ranked runners who do not achieve the Automatic Qualifying Time still have the opportunity to receive an invitation to enter the World Championship depending on the full field size and the number of athletes achieving the qualifying time.

In order to receive an invitation, runners must be registered at AbbottWMM.com. The date, location, and field size for the 2025 AbbottWMM Wanda Age Group World Championships will be announced in due course.

Age Group Qualifying Times

Times are subject to final confirmation by AbbotWMM at the end of 2023.

2024 Qualifying times Age Group	Male	Female
40-44	02:35	03:05
45-49	02:42	03:11
50-54	02:48	03:21
55-59	02:57	03:30
60-64	03:10	03:48
65-69	03:26	04:06
70-74	03:40	04:35
75-79	04:06	05:05
80+	04:40	05:25

Qualifying for the 2025 AbbottWMM Age Group Championship

There are three ways to qualify for the championships.

1. Achieve the Automatic Qualifying Time for your age group

2. Other highly ranked athletes without an Automatic Qualifying Time may also receive an invitation, depending on the full field size and the number of athletes achieving the qualifying time.

3. The bi-annual AbbottWMM Global Marathon, held within the Global Run Club, has 200 places available for the fastest verified finishers. Visit the Global Run Club for full details.

Full details here.

So, as the Austin Marathon countdown begins, imagine the cheers of the crowd, the beat of your heart, and the thrill of knowing that you could earn a spot at the 2025 AbbottWMM Wanda Age Group World Championships. It’s not just a marathon; it’s a global celebration of running . The path to championship glory is paved with determination and a dash of fun. The Austin Marathon beckons and the world is your playground – get ready to run, laugh, and make memories that will last a lifetime. It’s marathon time, and the adventure begins here!

The 5 Most Iconic Murals of Austin

in Blog post

Austin, Texas is known for its creative spirit, and one of the most colorful ways this artistic flair is expressed is through its public murals. These larger-than-life artworks not only adorn the city’s walls but also tell stories, share messages, and capture the essence of Austin’s unique culture. Let’s embark on a journey through the city and explore five of its most renowned murals. We have also put together a more extensive map of murals, here, if you want to go explore or find more close by.

1. “Greetings From Austin” Mural

Location: South 1st Street & Annie Street

The “Greetings from Austin” mural is an iconic piece, known for its vintage postcard-style design. Created by artist Billy Brakhage & Rory Skagen (1997), the mural has since become a beloved symbol of Austin’s unique and artistic culture. Its fame stems from its welcoming message and the way it captures the spirit of the city, serving as a popular backdrop for tourists and locals alike. The mural’s cheerful “Greetings from Austin” lettering, adorned with local symbols like the Texas star and a friendly bluebird, reflects the city’s friendly and creative atmosphere.

It’s also located right on the Austin Marathon course! When visiting the “Greetings from Austin” mural on South First Street, you can explore the eclectic neighborhood’s vibrant art galleries, quirky shops, and enjoy a wide variety of delicious cuisines at the numerous restaurants and food trucks that line the street.

2. “You’re My Butter Half” Mural

Location: 2000 E. Martin Luther King Jr. Blvd

Heading over to Austin’s vibrant east side, let’s sprinkle some love at the “You’re My Butter Half” mural! Back in 2012, United Way teamed up with the talented John Rockwell of the Creative Suitcase crew to craft this adorable piece of street art. Picture this: a slice of bread, a pat of butter, and a red heart in between – it’s like a big, warm hug in mural form.

You’ll spot this lovable symbol all around town, from coasters to t-shirts, magnets, and posters. It’s the icing on the cake (or the butter on the toast) of Austin’s culture, a whimsical spot perfect for friends, couples, or anyone just looking to spread some love.

3. “I Love You So Much” Mural

Location: 1300 S Congress Ave

As you head up Mile 1 of the Austin Marathon you absolutely can’t miss the “I Love You So Much” mural at Jo’s Coffee – it’s basically Instagram gold! It all started with local musician Amy Cook, armed with a can of spray paint, penning a heartfelt five-word love note to her partner. But love like this can’t be contained; it spilled over to enchant coffee shop goers, turning it into an instant sensation and a must-see landmark for those wandering along South Congress.

This mural is like a little piece of love right in the heart of the city. It’s a simple yet super powerful declaration of love that’s perfect for snapping a pic with your loved ones or even your morning coffee – because who doesn’t love coffee, right? Share the love and get us an Iced Turbo while you’re there.

4. “Willie for President” Mural

Location: 1423 S Congress Ave

Celebrating the iconic Texan musician, Willie Nelson, the “Willie for President” mural pays tribute to the legend. Positioned at the intersection of S. Congress Ave. & Elizabeth St., The mural, a collaboration between Stag Provisions For Men and artists Jacqui Oakley, Erick Montes, and Joe Swec

In a city known for its live music, festivals, and the “Keep Austin Weird” culture, this mural is a shining example of Austin’s vibrant street art scene. It’s a must-visit for music aficionados and anyone who cherishes Austin’s rich musical heritage. This is just a short walk from Jo’s Coffee so you can easily see it in one visit. You can also pick up a famous slice of Home Slice Pizza right next door.

5. “Hi, How Are You?” Mural

Location: 21st Street & Guadalupe Street

You will see this one if you run the full 26.2 Austin Marathon, in the section known as The Drag by the University of Texas. The “Hi, How Are You?” mural, is nestled at the corner of 21st Street and Guadalupe Street. Designed by the legendary musician Daniel Johnston, this mural showcases his beloved character, Jeremiah the Innocent. More than just a piece of art, it serves as a heartfelt tribute to Austin’s thriving indie music scene.

While the building that originally hosted the mural has disappeared, the city has lovingly preserved this iconic artwork. It’s a must-visit for those seeking a glimpse into the city’s rich musical and artistic history. A true gem that stands as a testament to the enduring spirit of Austin’s creative community.

Each mural tells a unique story and adds a layer to the rich tapestry of Austin’s culture. Whether you’re celebrating the legendary Willie Nelson, connecting with the alternative spirit of Daniel Johnston’s work, sharing the love at Jo’s Coffee, or exploring the creative depth of South First Street and South Congress Avenue, these murals are more than just painted walls—they’re expressions of Austin’s heart and soul.

Austin’s street art is a testament to the city’s dynamic and creative spirit. Every mural adds a splash of color and personality to its surroundings. Whether you’re an art enthusiast seeking inspiration or simply on the lookout for a unique backdrop for photos, Austin’s murals promise a delightful and colorful adventure. So, make sure to keep your eyes peeled and your camera ready, as there’s always more to explore and appreciate in this thriving hub of artistic expression.