Tag Archive for: Oskar Blues Brewery

Austin Marathon Brews Another Partnership with Oskar Blues Brewery

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Oskar Blues Brewery Austin will be Official Beer sponsor for fourth year in a row

The Ascension Seton Austin Marathon welcomes back Oskar Blues Brewery Austin as the Official Beer sponsor. This partnership is entering its fourth year in a row. The Austin Marathon will feature Oskar Blues signature Austin-brewed beers at the beer garden. Located at the 3-block-long finish line festival, the beer garden is for finishers aged 21 and over. The 29th annual Austin Marathon, owned and produced by High Five Events, will take place on February 16, 2020.

“We don’t have to be part of every occasion but the moments of celebration and accomplishment, like at the Austin Marathon, are definitely the ones we want to remember and be part of with the ones we love,” said Leilani Howard, Marketing Manager Oskar Blues Brewery Austin.

Austin beer garden with Austin-brewed beers

Oskar Blues Brewery Austin, the original craft beer in a can, will offer participants and spectators 21 and older their award-winning, Austin-brewed beers on race day. The Austin Marathon’s beer garden will provide runners and their friends and family a place to gather. They can also listen to live music, relax, and celebrate their accomplishments. They’ll enjoy any one of Oskar Blues’ signature craft brews post-race. Available beers include Austin’s own Dale’s Pale Ale, Mama’s Little Yella Pils, and a few other locally-brewed Oskar Blues beers. If runners visit the brewery after race day, the first beer is on the house when runners show their bib.

“Our partnership continues to grow just like the popularity of the Oskar Blues Brewery beer garden on race day,” said Jack Murray, co-owner of High Five Events. “The post-race celebration lasts for hours as friends and family celebrate their Austin Marathon accomplishments on historic Congress Avenue.”

The Austin Marathon will celebrate its 29th year running in the capital of Texas in 2020. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Registration is currently open.

Austin Marathon Provides Lasting Memories for Thousands

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Thousands celebrate their Austin Marathon accomplishments at massive finish line festival

The Ascension Seton Austin Marathon was the epicenter of the running world on Sunday, February 17th, showcasing one of the world’s top marathons. More than 16,000 participants registered for the Austin Marathon, Austin Half Marathon, and 5K. They traveled to Austin from all 50 states and 38 countries. Tens of thousands of spectators lined the Austin streets cheering on runners, waving hilarious signs, and providing endless energy. Joey Whelan (2:17:03) successfully defended his title as Austin Marathon champion. Austin Marathon female champion Heather Lieberg, who has already qualified for the 2020 Olympic Marathon Trials, ran a B standard qualifying 2:42:27.

“I’m grateful I was able to run the Austin Marathon and earn my second victory in as many years,” said Whelan, who bested his 2018 Austin Marathon winning time by four minutes and 34 seconds. “I appreciate the people of Austin for remembering me from last year and cheering for me and the other thousands of runners.”

FloTrack’s live coverage followed the champions and the men’s and women’s elite fields for the marathon and half marathon. Jameson Mora (2:20:21) and Will Christian (2:22:59) rounded out the men’s marathon field. The male half marathoners finishing in the top three consisted of James Ngandu (1:04:32), Gonzalo Parra Perez (1:05:36), and Austinite Mike Lowe (1:06:36).

“The Austin Marathon was all I thought it was going to be and more,” said Lieberg. “Such a friendly and supportive atmosphere, and despite a few personal hurdles, I was able to pull off a win;  thank you Austin!”

Anita Perez of San Antonio (2:47:56) and Khrystyna Bohomiahkova of Ukraine (2:49:05) finished the marathon second and third respectively. The top three female half marathon finishers were Caroline Rotich (1:13:24), Nicole Roberts (1:16:16), and Sarah Pease (1:16:24).

Aid stations hydrated runners with nuun performance, Gatorade handed out gels and chews at two fuel zones, and runners celebrated with friends and family at the three-block-long finish line festival. When runners crossed the finish line, they were treated to a huge party that consisted of the Under Armour recovery zone, Oskar Blues Austin beer garden featuring Tito’s Handmade Vodka, food trucks, Jumbotron displaying FloTrack live coverage, and hours of live music.

Sunday was a picturesque day in Austin, helping thousands of runners achieve their goals and earn PRs. Participants consisted of first-timers and veterans pushing towards their respective finish lines.

“Crossing that finish line came with a whirlwind of emotions, ranging from excitement, pride, relief, and exhaustion as I was laughing and crying all at the same time,” said Carly Bormann, who finished in 4:18:02, earning an 80 minute and 49 second PR. “It was a moment that I was just grateful to share with so many amazing people who helped get me to that point.”

Lance Armstrong, Austin Gives Miles Charity Chaser, was the final participant to cross the Austin Marathon start line. He earned money for 28 Central Texas nonprofits for every marathoner he passed. Armstrong began 22 minutes after the ringing of the start gong. He finished in 3:02:13 and passed all but 59 marathoners. Armstrong’s efforts have pushed Austin Gives Miles past their $1 million fundraising goal. Contributions can be made through the end of February.

Participants can see their results on the Austin Marathon website and continue to share their memorable experiences on Facebook, Twitter, and Instagram. Runners can expect their FinisherPix race day photos to be ready in 24-48 hours after the race.

The Austin Marathon would like to thank the volunteers, spectators, and participants who made the race so special. They would also like to thank title sponsor Ascension Seton, Under Armour, Camp Gladiator, Hilton of Austin, nuun hydration, Fleet Feet Austin, Oskar Blues Brewery, KXAN, woom bikes USA, SPIbelt, Dole, Z’Tejas, H-E-B, Gatorade, Tito’s Handmade Vodka, Carvana, Life by Spot, Goodwill Central Texas, Alvies Boots, FloTrack, FinisherPix, Austin Massage Company, Boy Scout Troop 49, the City of Austin, Austin Police Department, Department of Public Safety, CapMetro, and Travis County EMS.

Austin Marathon Taps Oskar Blues Brewery as Official Beer Sponsor

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Finish line festival will feature Oskar Blues beer garden for third year in a row

High Five Events brings Oskar Blues Brewery back as the Official Beer Sponsor for the 2019 Ascension Seton Austin Marathon presented by Under Armour®. For the third year in a row, the Austin Marathon will feature Oskar Blues signature Austin-brewed beers at the finish line festival’s beer garden for finishers aged 21 and over.

“If there’s anyone who deserves a cold, fresh beer, it’s the person who just finished the Austin Marathon or Austin Half Marathon,” said Oskar Blues Marketing Director Dave Taylor. “We’re honored to share our brews with those hard-working finishers and with the City of Austin.”

Oskar Blues Brewery Austin will offer finishers and spectators Austin-brewed craft beers on race day. The Austin Marathon’s beer garden will provide runners and their friends and family a place to gather, relax and enjoy select Oskar Blues’ craft brews post-race. Available beers will include Austin-brewed voluminously hopped Dale’s Pale Ale, refreshing Mama’s Little Yella Pils, and sessionable Pinner Throwback IPA.

“The popularity of the Oskar Blues beer garden at our 3-block-long finish line festival continues to grow,” said Jack Murray, co-owner of High Five Events. “Participants love celebrating with friends and family with a cold beer that is brewed right here in Austin.”

The Austin Marathon will celebrate its 28th year running in the capital of Texas in 2019. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. Having start and finish locations in the heart of downtown Austin puts participants and spectators near all the action and within walking distance of restaurants, hotels, and shops. Finishing with the picturesque Texas State Capitol as your backdrop is icing on the cake for the perfect running weekend destination. Registration is open for all distances.

Austin Marathon Continues Sponsorship with Oskar Blues Brewery

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High Five Events introduces Oskar Blues Brewery as the Official Beer Sponsor for the 2018 Austin Marathon®. For the second year in a row, the Austin Marathon will feature Oskar Blues signature Austin-brewed beers at the finish line festival’s beer garden for finishers 21+.

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2017 Austin Marathon Beer Garden

“Our expanded partnership with the Austin Marathon speaks to the get-up and go attitude that inspired our Austin, Texas, brewery, an intersection of active outdoor efforts shared with music, beer, and good times,” said Chad Melis, Oskar Blues’ marketing director.

Oskar Blues Brewery Austin, the original craft beer in a can, will offer 21+ finishers and spectators their award-winning, Austin-brewed beers on race day. The Austin Marathon’s beer garden will provide runners and their friends and family a place to gather, relax, and enjoy any one of Oskar Blues’ signature craft brews post-race. Available beers include Austin’s own Dale’s Pale Ale, Mama’s Little Yella Pils, Pinner Throwback IPA, and Oskar Blues IPA.

“Last year’s finish line festival beer garden was continuously packed with participants celebrating their Austin Marathon performance,” said Jack Murray, co-owner of High Five Events. “Runners enjoyed talking about their Austin Marathon accomplishments while drinking Oskar Blues Brewery’s Austin-brewed beers.”

The Austin Marathon will celebrate its 27th year running in the capital of Texas on February 18, 2018. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.