Ascension Seton Austin Marathon and OOFOS Forge Exciting Partnership for 2024
Leading Recovery Footwear Brand Joins Forces with Iconic Austin Running Event
The Ascension Seton Austin Marathon, Half Marathon, and 5k is thrilled to announce a dynamic partnership with OOFOS, the global leader in Active Recovery footwear, for the upcoming 2024 event. This sponsorship marks a significant milestone for both organizations, bringing together a shared commitment to excellence, health, and community engagement. The event is set to happen February 18, 2024 in Austin, Texas.
OOFOS, renowned for its innovative recovery footwear, has signed on as the Official Recovery Footwear Sponsor and Presenting Sponsor of the FloTrack Live Broadcast for the Austin Marathon weekend, reaffirming its dedication to supporting athletes in pursuit of their personal athletic goals. OOFOS will be on-site throughout the weekend to celebrate these achievements with surprises and one-of-a-kind activations.
“We are delighted to welcome OOFOS as a key partner for the Austin Marathon, Half Marathon, and 5k in 2024,” said Megan Frausto, Partnership Manager of the Austin Marathon. “OOFOS’ commitment to athlete recovery aligns seamlessly with our mission to provide a world-class event that prioritizes the well-being of our participants. We believe this collaboration will significantly enhance the overall race experience for runners of all levels.”
As part of the sponsorship, OOFOS will bring the party to the Official Shakeout Run and Health & Fitness Expo leading up to the event, offering participants the opportunity to explore and experience their revolutionary recovery footwear. In addition, OOFOS will play a pivotal role in post-race recovery throughout the OOFOS Finish Line Festival – Recovery Starts Here, including an interactive installation where participants can revel in their success and “feel the OO” after crushing the marathon, half marathon, or 5k.“The only thing that feels better than finishing a marathon is the celebration after,” said Jeremy Langton, Director of Events and Partnership Marketing at OOFOS. “At OOFOS, our mission is to make yOO feel better, and we are thrilled to bring our game-changing OOfoam™ technology to the Austin Marathon community for an epic finish line festival and unforgettable weekend.
The Austin Marathon, Half Marathon, and 5k, along with OOFOS, are committed to creating an memorable experience for participants, volunteers, and spectators alike. This partnership exemplifies the shared values of both organizations and sets the stage for an exceptional event in 2024.
Registration is open for all distances, but the full marathon is expected to sell out soon.
About the Ascension Seton Austin Marathon®: The Austin Marathon, Half Marathon and 5k will celebrate its 33rd year running in Austin, Texas on Feb. 18, 2024. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. With start and finish locations just a few blocks apart, and within walking distance of many downtown hotels and restaurants, the Austin Marathon is the perfect running weekend destination. The event is owned and produced by High Five Events, one of the largest privately owned event production companies in the United States.
About OOFOS®: OOFOS is the global leader in recovery footwear, founded by a team of industry veterans looking to help runners and fitness enthusiasts recover better from their workouts. Made with revolutionary OOfoam™ technology, OOFOS are designed to absorb 37% more impact than traditional footwear. They reduce stress on joints to keep anyone, of any activity level, feeling their best. From professional athletes to casual walkers, OOFOS footwear will make your hard-working feet and body feel better – all you have to do is feel the OO. For more information, go to www.oofos.com.
