Austin Marathon, nuun Announce Two-Year Partnership

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Austin Marathon will feature nuun’s latest product, nuun performance, on race day

High Five Events is thrilled to announce a two-year partnership between the Austin Marathon® and nuun®, the pioneer of electrolyte enhanced drink tablets that turn water into an optimally balanced sports drink. The partnership with nuun, the Exclusive Hydration for the Austin Marathon, will make the Austin Marathon the first marathon in Texas, and third in the nation, to feature nuun performance on course.

“From the epic scenery and live music on course to the energetic neighborhood crowds and clean planet initiatives, the Austin Marathon is a must for every runner,” said Kevin Rutherford, nuun President and CEO. “We, at nuun, are proud to provide all runners on course with optimal and clean hydration that is used by all, from pros to first-timers.”

nuun performance

on-course flavors blueberry strawberry and orange mango.

nuun will provide their recently released and optimally balanced nuun performance to all participants. On-course flavors include blueberry strawberry and orange mango.  nuun products will also be available at the start and finish lines. nuun performance precisely balances electrolytes and carbohydrates to fuel athletes during long and strenuous efforts. Additionally, nuun and the Austin Marathon will increase community engagement and product awareness by offering free samples to training clubs, hosting happy hours, and supporting various demo runs around Austin.

“nuun offers pioneering products and a phenomenal community engagement strategy that will continue to have a positive impact on Austin’s premier running event,” said Jack Murray, co-owner of High Five Events. “We’re glad they’ll be with us every step of the way for 2018 and 2019.”

The Austin Marathon will celebrate its 27th year running in the capital of Texas on February 18, 2018. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.

Austin Gives Miles Selects Charities for 2018 Austin Marathon

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***Press release

Austin Gives Miles, the Austin Marathon’s Official Charity Program, is pleased to announce the selection of the 29 Official Charities for 2018. The accepted nonprofits will raise awareness for their mission, provide volunteer support, and recruit runners to fundraise on their behalf while they train for the Austin Marathon®, set to take place on Feb. 18, 2018.

This is the fifth year that Austin Gives Miles will be the Official Charity Program for the Austin Marathon. This year’s goal, to raise more than $750,000, will ensure the selected Official Charities can continue to positively affect the Central Texas community. While registering for the marathon, half marathon or 5K, runners can opt-in to fundraise for their favorite nonprofit while they train. Read more about the accepted charities. 

Austin Gives Miles

Gilbert Tuhabonye, co-founder of Gazelle Foundation.

“The Gazelle Foundation is thrilled to join the Austin Marathon’s Austin Gives Miles program for the first time,” says Kippi Griffith, Executive Direction for the Gazelle Foundation.  “Being an Austin Gives Miles Official Charity is a great complement to the significant amount accomplished by Austinites and we know this opportunity to engage with more runners will help us further our mission of participating locally for a global cause.”

Last year, Austin Gives Miles contributed more than $637,000 to the Central Texas community through its fundraising efforts. The Moody Foundation pitched in and matched contributions made, up to $10,000, for each organization. In addition to the funds and awareness raised, last year’s Austin Gives Miles Official Charities recruited more than 500 runners and provided more than 1500 volunteers.

“Last year was a record-breaking year and benefitted both the organizations and the local community,” said Carly Samuelson, Austin Gives Miles Charity Manager. “We have a great mixture of returning and new nonprofits and I’m confident that we can surpass our goal, just like 2017!”

Austin Gives Miles is continuing their partnership with CrowdRise as it’s online fundraising platform. CrowdRise is the world’s largest and fastest growing online platform dedicated exclusively to charitable fundraising.

The Austin Marathon will celebrate its 27th year running in the capital of Texas. In 2017, Austin’s flagship running event attracted runners from all 50 states and 22 countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination.

2018 Austin Marathon Announces Title Sponsor Opportunity

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The Austin Marathon is seeking title sponsorship with a company wanting to associate itself with one of the sports’ top events in one of America’s best cities. The 2017 Austin Marathon had an estimated combined total of 100,000 participants, volunteers, and race-day spectators, an economic impact of $34.4 million for the City of Austin in 2017, and online impressions that soared into the millions. The position of title sponsor for the Austin Marathon is ideal for any company seeking to increase its brand recognition and strengthen its brand loyalty within the health and fitness community both locally and around the globe.

In 2017, the Austin Marathon increased their economic impact to $34.4 million, launched several new integrated marketing opportunities, and substantially grew their reach both online and in-person,” said Lance Aldridge, Executive Director of the Austin Sports Commission. “2017 was a banner year for Austin’s premier running event and this title sponsor opportunity is the perfect platform for any business with a desire to increase their brand recognition in Austin and within the endurance community.”

The title sponsor can utilize corporate social responsibility benefits like large-scale volunteer opportunities, increased employee health and wellness through event participation, and enhanced community engagement both pre-race and race weekend.

The Austin Marathon title sponsor will benefit from being associated with –

  • FloTrack’s world class broadcast of the Austin Marathon
  • Olympic silver medalist Leo Manzano, Official Race Ambassador
  • Raising nearly $700K for nonprofits in 2017
  • An exciting Elite Athlete Program focused on showcasing the sport’s top athletes
  • The support of Mayor Steve Adler and the Austin Sports Commission
  • Austin, Texas – Forbes’ Fastest Growing American City in 2016
  • One of the most technologically advanced marathons
  • A bustling Finish Line Festival complete with Beer Garden, Recovery Tent, live music, and more

“We’ve put a tremendous amount of work into the Austin Marathon and our event is continuing to trend in the right direction,” said Jack Murray, co-owner of High Five Events. “We’re looking for the right partner who wants to grow with our ever-evolving event, bring fresh ideas to the table, and support our worldwide community.”

The Austin Marathon will celebrate its 27th year running in the capital of Texas on Sunday, February 18, 2018. In 2017, Austin’s flagship running event attracted runners from all 50 states and 22 countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Sponsorship inquiries can be sent directly to Jack Murray at sponsorship@highfiveevents.com.

2018 Austin Marathon, Zilker Relays Join Forces

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1 Team 2 great events! Start your team training for the Austin Marathon at the Zilker Relays!

***Press Release

Teams currently registered and groups who plan to register for the 2018 Austin Marathon are invited to begin their training at Zilker Relays on September 8, 2017. The event is the perfect opportunity for teams to kick off their marathon or half marathon training, meet new runners and increase their team size, and learn more about the Austin Marathon’s recently opened Team Registration.

“Much of running is built around individual training and goal-setting,” said Paul Perrone, founder of Zilker Relays. “While the Zilker Relays provides a race atmosphere, we also represent teamwork, camaraderie, and fun. We are excited that the Austin Marathon is incorporating a team component to their event in February and we’re thrilled to introduce this initiative to our teams at the Zilker Relays.”

Create your Austin Marathon dream team today!

Zilker Relays offers a 4-person, 10-mile relay around Austin’s Zilker Park with each person completing one 2.5-mile leg. Team categories include open, corporate, just for fun, and more. In true Austin fashion, the finisher party will feature tacos and live music. Registration is available on the Zilker Relay’s website.

“The team aspect within running has become increasingly popular and we’re excited to offer various perks for those who run the 2018 Austin Marathon, Half Marathon, or 5K as a team,” said Jack Murray, co-owner of High Five Events. “Zilker Relays offers the perfect distance, atmosphere, and timeline for teams to begin their training for the Austin Marathon.”

Austin Marathon team sizes range from fewer than 34 participants, 35 – 49 participants, and greater than 50 participants. Teams can be public or private and they can pay individually or in bulk. All groups will have access to the Team Management system, have their Team Name printed on their bib, and have the option for early team packet pick up. Teams of 35+ will have the option to have a 10×10 space at the Finish Line Festival. Teams with more than 50 participants will have the option to have a 10×20 at the Finish Line Festival. Team captains are advised to follow these helpful instructions when setting up their team.

The Austin Marathon will celebrate its 27th year running in the capital of Texas. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. With start and finish locations just a few blocks apart, and within walking distance of many downtown hotels and restaurants, the Austin Marathon is the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.