2021 Ascension Seton Austin Marathon presented by Under Armour Archives

Inspiring Story about How to Make the Impossible Possible

A personal story of weight loss, finding self love, and running a marathon.

In this story we meet Kiah Twisselman, who you may recognize from her appearances in People Magazine, Women’s Health Magazine, or on Good Morning America. Kiah believed that her goals were impossible, but with some very simple steps, she was able to overcome obstacles and make her wishes come to life.

This goal to make the impossible possible is that mindset that Kiah wishes to share with her story. She wants to teach people the mental tools she has used to create a life of joy from the inside out.

Now that Kiah has lost over 125 pounds she has a new goal in site, completing her first marathon. Kiah shares her story and invites you to follow her as she trains for the 30th annual Ascension Seton Austin Marathon on February 14, 2021.

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A post shared by Kiah Twisselman – Coach Kiah (@kiah_twisselman) on Mar 18, 2020 at 1:39pm PDT

Frustrated and Ready for Change

My name is Kiah and I’m a cattle rancher turned entrepreneur and life coach. I was raised on my family’s cattle ranch in rural California. I battled with my weight all through my childhood up to my mid-twenties. My mindset told me there was no way I could have a healthy lifestyle. I played the victim to my obesity for years, blaming my genetics for why I couldn’t lose the weight. My career was my excuse for why I didn’t invest in the gym. There wasn’t enough time and money.

In 2018, I was on a flight for work. For the first time in my life, I had to request a seatbelt extender. It felt like a new low for me. Coincidentally, just before the flight, I purchased “Girl, Wash Your Face” by Rachel Hollis. That book contained the words I needed to read at the exact time I needed to read them. Hollis’ book was my wake-up call. If I wanted to change anything about my life – my career, my health, my lifestyle – then I needed to take ownership of my life. I needed to start making better choices for myself.

I shifted my motivation for my weight loss. I went from a place of self-hate and desperation to a place of choosing to be one percent better each day because I LOVED myself enough to show up and do the hard work. Share on X

5 Simple Steps to a Healthier Lifestyle

Later that year, October 1, 2018, I started my health journey (again) with five simple habits as part of Hollis’ Last 90 Days Challenge.

Wake up one hour earlier for yourself
Give up one food that doesn’t bless your body
Drink half your body weight in ounces of water
Write down 10 things you’re grateful for
Move your body for at least 30 minutes a day

After 90 days I lost 25 pounds. For the first time in my life, I didn’t feel like I was making empty promises to myself every New Year. More importantly than the habits, I had really started to work on my mindset.

In one year, without any fad diets or a gym membership, I lost 103 pounds. What had seemed impossible was possible. To date, I have lost more than 125 pounds.

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If you want something you’ve never had, you have to do something you’ve never done. I’m so proud of us for finishing our FIRST 5k race! We didn’t come in first, not even close, but you know what? We lapped everyone sitting on their couch and we FINISHED! I’m so thankful for these beautiful, encouraging people in my life. When the tide rises, all the ships rise together. When we are strong for ourselves, we lift up the ones around us. Don’t be afraid to get in the race. It will be hard, but it will be so worth it. Courage over comfort, always. And yes, you better believe this health journey is #FueledByBeef! ??? ••• #slo5k #raceslo #5k #beefit #sanluisobispo #beef #fueledbybeef #eatbeef #beefitswhatsfordinner #courageovercomfort #madeformore #phitnphat

A post shared by Kiah Twisselman – Coach Kiah (@kiah_twisselman) on Apr 27, 2019 at 11:42am PDT

The Next Step: Run a Marathon

Earlier this year I had the incredible honor of being featured in People Magazine, Good Morning America, Access Hollywood, and Women’s Health for my weight loss transformation. Now I’m a full-time life coach and weight loss coach. My mission is to empower others around the world to love themselves through health and happiness, too.

I want to teach people the mental tools I learned that helped me create a life of joy from the inside out. Share on X

My journey is far from over. I continuously challenge my own beliefs about what is possible. Running used to be my least favorite activity of all time. Yet here I am training for the 30th annual Ascension Seton Austin Marathon, my very first marathon! Amazing things can happen when we start believing in ourselves. I look forward to seeing you on-course and at the finish line in February 2021!

Kiah’s bright personality and real love for life shine through in everything she does. We know that she will absolutely crush her goal of becoming a marathon finisher. Be sure to her journey and connect with her on Facebook and Instagram.

Remember, you too can make the impossible possible, just believe in yourself. Looking for a supportive community? Join our Facebook Group and follow our blog for our latest advice and more inspirational stories.

How these Experts Can Help You Get Better

in Blog post

Learn how the experts at Ascension Seton Sports Performance can help you get better as a runner

Runners are always looking for ways to improve while preventing injury. Whether you’re trying to shave a few seconds off your PR or qualify for the Olympic Marathon Trials, runners want to get better. If you’re really looking to dive into your analytics, adjust your diet, and prevent injuries, add Ascension Seton Sports Performance to your training regimen. Dr. Jakob Allen and his team of dedicated professionals have access to state-of-the-art equipment to help you get better. Runners of all speeds and experience levels are welcome! Email them at [email protected] to learn more about how they can help you get better as a runner.

Sports Performance Training

Ascension Seton Sports Performance believes everyone should have access to the same science-backed training services that professional athletes use. As one of their clients you will receive personalized 60-minute training designed to help you get better and improve:

cardiovascular fitness
proficiency with movement patterns fundamental to life and sport performance
explosive muscle strength
aerobic endurance
balance and coordination
reaction
and more

They also have Sports Science Testing Services that can identify VO2max, body composition, lactate threshold, sweat sodium analysis, and more. Click on the image to see all of their services and training opportunities.

Ascension Seton Sports Performance

Optimizing performance in athletics and daily life requires a team of dedicated and experienced individuals. These people focus their skills, energy, and passion on striving towards a common goal — excellence. Ascension Seton Sports Performance is a groundbreaking initiative that aims to deliver professional-level coaching, conditioning, and guidance to athletes of every background and experience level. With access to state-of-the-art physiological testing, clients receive unparalleled performance-enhancing strategies. These strategies can guide training, monitor progress, and prevent injuries.

In Central Texas, Ascension Seton has been at the forefront of innovation for more than a century. They have years of experience working with elite athletes. They also have access to medical expertise across multiple disciplines at a level unmatched in Central Texas. Their goal is to provide world-class services, care, and tools to promote performance in all aspects of sport and life.

Of course, runners can see improvement on their own when they boost their hydration and gain strength. But taking your training plan to the next level with Ascension Seton Sports Performance can help you get better. Email [email protected] for pricing or further information.

About Dr. Jakob Allen

Dr. Allen received his Doctoral training from the nationally ranked University of Texas at Austin. He was an 8x All-American collegiate swimmer at Stanford, American Record holder, NCAA and Pac-10 Champion, and 2x Olympic Trials qualifier. Dr. Allen is now an avid cyclist and triathlete, frequently placing in the top-5 overall amateurs in Central Texas triathlons. He is driven to bring about the greatest potential of all athletes whether you are a weekend warrior or an Olympian.

Dr. Allen currently serves as the Sports Scientist for the Austin Bold FC team in addition to his work in the clinic. He believes that exercise remains one of the best ways to improve every physiological system in the body throughout the lifespan. Whether it’s helping prevent changes in mental acuity, or improving muscle function, the benefits of exercise continue to be supported by scientific studies. Dr. Allen specializes in designing exercise training programs for improving muscle and cardiovascular health for aging wellness and masters athlete performance

High Five Events Moves Up 310 Spots on 2020 Inc 5000 List

in News, Press Release

Placement on 2020 Inc 5000 list is 310 spots higher than 2019

Inc. magazine revealed that High Five Events is ranked 1853 on its 2020 Inc 5000 list with an impressive growth rate of 229 percent. That represents a jump of 310 spots from the 2019 rankings. High Five Events debuted on the 2019 Inc. 5000 list at 2163. The 2020 Inc 5000 list represents a unique look at the most successful companies within the American economy’s most dynamic segment – its independent small businesses. Intuit, Zappos, Under Armour, Patagonia, and many other well-known names gained their first national exposure as honorees on the Inc. 5000.

“Since our first triathlon in 2003, we’ve strived to produce top-notch, large-scale events, better the communities in which we live and work, and support the community of athletes we serve,” said Stacy Keese, co-owner of High Five Events. “We’re proud to return to the 2020 Inc 5000 list and will continue to focus on enhancing our events, like the 30th annual Ascension Seton Austin Marathon presented by Under Armour on February 14, 2021.”

The list’s aggregate revenue in 2019 was $209 billion

Not only have the companies on the 2020 Inc. 5000 been very competitive within their markets, but the list shows staggering growth compared with prior lists. The 2020 Inc. 5000 achieved an incredible three-year average growth of more than 500 percent and a median rate of 165 percent. The Inc. 5000’s aggregate revenue was $209 billion in 2019, accounting for more than 1 million jobs over the past three years. Complete results of the Inc. 5000 can be found at www.inc.com/inc5000.

“The companies on this year’s Inc. 5000 come from nearly every realm of business,” said Inc. editor-in-chief Scott Omelianuk. “From health and software to media and hospitality, the 2020 list proves that no matter the sector, incredible growth is based on the foundations of tenacity and opportunism.”

High Five Events is also owned by Jack Murray and Dan Carroll. Beginning with the launch of a single triathlon in 2003, High Five Events has grown to become one of the largest privately owned event production companies in the United States. High Five Events is a community-centric company based in Austin, Texas. Their staff has more than 100 years’ combined experience organizing large events across different venue types in a variety of locations. The 18-year-old company owns and produces the Ascension Seton Austin Marathon, CapTex Tri presented by Life Time Fitness, Rookie Triathlon, Jack’s Generic Triathlon, and Kerrville Triathlon Festival. They also produce 3M Half Marathon presented by Under Armour and Cap10K.

Boost Your Hydration with these 4 Easy-to-Make Recipes