2018 Austin Marathon Announces Title Sponsor Opportunity

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The Austin Marathon is seeking title sponsorship with a company wanting to associate itself with one of the sports’ top events in one of America’s best cities. The 2017 Austin Marathon had an estimated combined total of 100,000 participants, volunteers, and race-day spectators, an economic impact of $34.4 million for the City of Austin in 2017, and online impressions that soared into the millions. The position of title sponsor for the Austin Marathon is ideal for any company seeking to increase its brand recognition and strengthen its brand loyalty within the health and fitness community both locally and around the globe.

“In 2017, the Austin Marathon increased their economic impact to $34.4 million, launched several new integrated marketing opportunities, and substantially grew their reach both online and in-person,” said Lance Aldridge, Executive Director of the Austin Sports Commission. “2017 was a banner year for Austin’s premier running event and this title sponsor opportunity is the perfect platform for any business with a desire to increase their brand recognition in Austin and within the endurance community.”

The title sponsor can utilize corporate social responsibility benefits like large-scale volunteer opportunities, increased employee health and wellness through event participation, and enhanced community engagement both pre-race and race weekend.

The Austin Marathon title sponsor will benefit from being associated with –

  • FloTrack’s world class broadcast of the Austin Marathon
  • Olympic silver medalist Leo Manzano, Official Race Ambassador
  • Raising nearly $700K for nonprofits in 2017
  • An exciting Elite Athlete Program focused on showcasing the sport’s top athletes
  • The support of Mayor Steve Adler and the Austin Sports Commission
  • Austin, Texas – Forbes’ Fastest Growing American City in 2016
  • One of the most technologically advanced marathons
  • A bustling Finish Line Festival complete with Beer Garden, Recovery Tent, live music, and more

“We’ve put a tremendous amount of work into the Austin Marathon and our event is continuing to trend in the right direction,” said Jack Murray, co-owner of High Five Events. “We’re looking for the right partner who wants to grow with our ever-evolving event, bring fresh ideas to the table, and support our worldwide community.”

The Austin Marathon will celebrate its 27th year running in the capital of Texas on Sunday, February 18, 2018. In 2017, Austin’s flagship running event attracted runners from all 50 states and 22 countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Sponsorship inquiries can be sent directly to Jack Murray at sponsorship@highfiveevents.com.

2018 Austin Marathon, Zilker Relays Join Forces

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1 Team 2 great events! Start your team training for the Austin Marathon at the Zilker Relays!

***Press Release

Teams currently registered and groups who plan to register for the 2018 Austin Marathon are invited to begin their training at Zilker Relays on September 8, 2017. The event is the perfect opportunity for teams to kick off their marathon or half marathon training, meet new runners and increase their team size, and learn more about the Austin Marathon’s recently opened Team Registration.

“Much of running is built around individual training and goal-setting,” said Paul Perrone, founder of Zilker Relays. “While the Zilker Relays provides a race atmosphere, we also represent teamwork, camaraderie, and fun. We are excited that the Austin Marathon is incorporating a team component to their event in February and we’re thrilled to introduce this initiative to our teams at the Zilker Relays.”

Create your Austin Marathon dream team today!

Zilker Relays offers a 4-person, 10-mile relay around Austin’s Zilker Park with each person completing one 2.5-mile leg. Team categories include open, corporate, just for fun, and more. In true Austin fashion, the finisher party will feature tacos and live music. Registration is available on the Zilker Relay’s website.

“The team aspect within running has become increasingly popular and we’re excited to offer various perks for those who run the 2018 Austin Marathon, Half Marathon, or 5K as a team,” said Jack Murray, co-owner of High Five Events. “Zilker Relays offers the perfect distance, atmosphere, and timeline for teams to begin their training for the Austin Marathon.”

Austin Marathon team sizes range from fewer than 34 participants, 35 – 49 participants, and greater than 50 participants. Teams can be public or private and they can pay individually or in bulk. All groups will have access to the Team Management system, have their Team Name printed on their bib, and have the option for early team packet pick up. Teams of 35+ will have the option to have a 10×10 space at the Finish Line Festival. Teams with more than 50 participants will have the option to have a 10×20 at the Finish Line Festival. Team captains are advised to follow these helpful instructions when setting up their team.

The Austin Marathon will celebrate its 27th year running in the capital of Texas. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. With start and finish locations just a few blocks apart, and within walking distance of many downtown hotels and restaurants, the Austin Marathon is the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.

2018 Austin Marathon to Implement Motigo Technology

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***Press release

Partnership will create individualized participant pre-race and race day experiences

High Five Events announces that Motigo will bring its social app to the 2018 Austin Marathon®. This new partnership will increase participant engagement by providing audio content during training runs, highlight well-known Austin spots along the course during the race, and allow friends and family members to pre-record positive and supportive race day messages for their loved ones.

“We’re really excited to become part of the vibrant Austin running community and appreciate the team at High Five Events embracing technology like the Motigo app to help transform the entire experience for their runners,” said Dan Nagler, co-founder and CEO of Motigo. “The Austin Marathon will have unprecedented in-run engagement opportunities and a chance to connect with runners hearts and minds during those tough moments and miles leading up to race day.”

Motigo, the pioneer in delivering personalized audio to athletes during their activities and races, and the Austin Marathon will kick off a new series of virtual training run experiences in the fall. The partnership will deliver event themed audio content to engage its participants each weekend leading up to race day. On February 18th, the app will provide participants an audio tour along the course and free, personalized peer-to-peer cheers – pre-recorded audio messages from their biggest supporters. Participants can download Motigo in the App Store and Google Play.

“We constantly search for partnerships that keep the Austin Marathon one of the more technologically advanced races in the country,” said Stacy Keese, co-owner of High Five Events. “Motigo fits the mold because their immersive technology pairs seamlessly with other apps and creates additional non-race day engagement opportunities.”

The Austin Marathon will take place on Sunday, February 18, 2018, and celebrate its 27th year running in the capital of Texas. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. With start and finish locations just a few blocks apart, and within walking distance of many downtown hotels and restaurants, the Austin Marathon is the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.

2018 Austin Marathon Opens Team Registration

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Start putting together your team today!

Team registration for the 2018 Austin Marathon is now open. The 27th Austin Marathon will take place on Sunday, February 18, 2018, in Austin, Texas. The Early Bird Pricing structure follows: marathon ($100), half marathon ($80), 5K ($35). Team registration will include three different team size options, with perks for each option. The Team Registration deadline is January 5, 2018.

Team sizes range from fewer than 34 participants, 35 – 49 participants, and greater than 50 participants. Teams can be public or private and they can pay individually or in bulk. All groups will have access to the Team Management system, have their Team Name printed on their bib, and have the option for early team packet pick up. Teams of 35+ will have the option to have a 10×10 space at the Finish Line Festival. Teams with more than 50 participants will have the option to have a 10×20 at the Finish Line Festival. Interested team captains can learn more about team registration, perks, and payment on the Team Registration page. Team captains are advised to follow these helpful instructions when setting up their team.

The Austin Marathon will celebrate its 27th year running in the capital of Texas. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. With start and finish locations just a few blocks apart, and within walking distance of many downtown hotels and restaurants, the Austin Marathon is the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.