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Enjoy the Full Austin Experience at these 5 Iconic South Austin Locations

Visit these south Austin hotspots and truly embrace the full Austin experience

If you’re into shopping, sunshine, live music, or nature you must visit these 5 iconic south Austin hotspots. They’re located along Miles 1-6 of the Austin Marathon course so they’re within walking distance of downtown Austin. Take in the Austin experience in one day or spread it out throughout Austin Marathon weekend. The choice is yours! If you find yourself hungry or in need of a cup of coffee, stop by our favorite south Austin coffee, breakfast, lunch, or dinner spots.

Congress Avenue Bridge (start)

Image of Wanda Jackson, the Queen of Rockabilly, performing at Continental Club. Enjoy the Austin experience when you take in a show at Continental Club!

Wanda Jackson, Queen of Rockabilly, performs at Continental Club.

This is one of Austin’s most iconic places to take photos for many reasons. Panoramic views of downtown, unobstructed view of the Texas State Capitol, Town Lake sunrises and sunsets, the 1.5 million Mexican free-tailed bats, and the beginning of the Austin Marathon! Whether you watch 17,500 runners cross the bridge or 1.5 million bats fly out from underneath in their bat cyclones, make sure your camera is charged and you have a great vantage point! Pro tip: take Bat Watching 101.

The Continental Club (Mile 1)

This live music venue is the self-proclaimed granddaddy of live music venues. The Continental Club (1315 S. Congress Ave.) has had a coast-to-coast and worldwide reputation as the premiere club for live music in Austin since 1955. Artists have included Stevie Ray Vaughan and Double Trouble, Social Distortion, TD Bell and the Blues Specialists, Robert Plant, Blues Traveler, Dale Watson & his Lone Stars, Wanda Jackson, and more. Pro tip: Peterson Brothers Band, the 2018 Austin Marathon finish line festival headliner, play every Monday for free!

South Congress Shopping (Mile 1-2)

Image of mural outside of Triple Z Threads. Enjoy the Austin experience when you shop on South Congress.

Mural that greets you outside of Triple Z Threads.

Preview Miles 1-2 of the Austin Marathon course when you shop SoCo! You’ll find something you need and everything you don’t. Visit some of our favorites like the Kendra Scott Flagship, STAG Provisions for Men, Allens Boots, Monkey See Monkey DO, and Triple Z Threads. Stop by Big Top to satisfy your sweet tooth! Pro tip: follow us on Instagram and see what murals you can find along the way.

Greetings from Austin Mural (Mile 5)

Known around the world, the Greetings from Austin Mural (1720 S. 1st St.) is one of the most visited murals in Austin. The mural was painted in 1998 by Todd Sanders and Rory Skagen and restored in 2013. Pro tip: get there early for the shot you want. You’ll avoid the crowds and there will be less traffic.

Auditorium Shores (Mile 6)

You know this an Austin blog when Stevie Ray Vaughan is mentioned twice. One of the main Auditorium Shores (800 W. Riverside Dr.) highlights is his statue along the trail overlooking Town Lake. Mile Marker 0 is a popular gathering spot for runners because of water fountains, plenty of space to stretch, and a workout station. On a rest day? Take your pup to the off-leash Auditorium Shores Dog Park. Bringing the kids? Take them to the Splash Pad. Pro tip: the lefthand turn runners take during the Austin Marathon is a popular cheering location for loved ones and spectators.

This is just the tip of the iceberg of the Austin experience. You have to start somewhere, right? This is one of Austin’s most vibrant and diverse areas, making it the perfect place to explore. Do you have a place in south Austin that you love that did not make the list? Let us know what it is on Facebook or Twitter.

Austin Marathon Announces Under Armour’s Return as Presenting Sponsor

In its third year, Under Armour’s return allows both brands to continue to positively impact the running community

High Five Events is excited to announce Under Armour’s return as the presenting sponsor of the Ascension Seton Austin Marathon. This marks the third year in a row of their involvement. Under Armour will support athletes in providing innovative run products and supporting the local running community. They will also help racers recover in the Under Armour Recovery Zone. The Ascension Seton Austin Marathon presented by Under Armour will take place on February 16, 2020. 

Under Armour's return means the UA Recovery Zone will return to the Austin Marathon finish line festival.

Under Armour Recovery Zone at the 2019 Ascension Seton Austin Marathon finish line festival.

“Under Armour is proud to return as the presenting sponsor of the Austin Marathon and support the local running community here,” said Josh Rattet, General Manager of Under Armour Run. “This race offers runners a chance to run through one of the top running cities in the country and brings the community together for an amazing race.”

New for 2020

New for 2020, all finishers of the Austin Marathon (26.2 miles) will earn a commemorative, long-sleeve Under Armour finisher shirt. They will also receive a pair of newly-designed Under Armour Austin Marathon socks like the ones that were so popular during the 2019 Austin Marathon. They’ll also outfit 18,000 participants and 2500 race volunteers with their HeatGear® running shirts. Additionally, Under Armour will provide the Austin Marathon pace team with the newly-designed UA HOVR high-performance running footwear and race kits. Under Armour’s community involvement will deepen as Austin Marathon-related events are confirmed in the months leading up to race day. 

“Our positive impact on the running community has grown significantly throughout the last two years and we expect that trend to continue for a third year,” said Jack Murray, co-owner of High Five Events. “We constantly see Under Armour Austin Marathon shirts and can’t wait to reveal Under Armour’s long-sleeve Austin Marathon finisher shirt!”

2020 will mark the Austin Marathon’s 29th year running in the capital of Texas. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Participants can register for the Austin Marathon website.

2020 Ascension Seton Austin Marathon Registration Opens June 1st

2020 Austin Marathon prepares for runners from around the world

Registration for the 2020 Ascension Seton Austin Marathon presented by Under Armour® officially opens Saturday, June 1st. The 29th Austin Marathon will take place on Sunday, February 16, 2020, in Austin, Texas. Earlier this year, Austin’s premier running event featured more than 16,000 participants from all 50 states and 38 countries. Planning for 2020 began months ago so participants can chase their PR, meet their goals, and celebrate at the three-block-long finish line festival in front of the Texas State Capitol on February 16, 2020.

“We’re proud to share the City of Austin with participants from all over the world and provide them with an experience that lives with them forever,” said Stacy Keese, co-owner of High Five Events. “Vigorous planning has been underway since the final participant crossed the finish line and we can’t wait to share the 2020 Ascension Seton Austin Marathon with the world!”

2020 Austin Marathon perks

Those who register before the first price increase on Monday, June 10th, will receive a free customized nameplate for their finisher medal. Finishers of the Austin Marathon will receive a custom Under Armour long sleeve finisher’s shirt. On course, participants will enjoy 22 fully stocked aid stations, two fuel zones, thousands of cheering spectators, and live music. When runners cross the finish line, they can celebrate at a three-block-long party that will feature the Under Armour recovery zone, a beer garden, local food trucks, Jumbotrons displaying FloTrack’s live coverage, and hours of live music.

Giving back

Austin Gives Miles aims to surpass the $1,187,000 raised for 36 Central Texas nonprofits in 2019. A search is underway to replace Lance Armstrong as Charity Chaser and carry his momentum into 2020. The Charity Chaser will begin the marathon as the final participant and earn money for every marathoner they pass. For the fourth year in a row, AGM was the recipient of a generous matching grant from The Moody Foundation.

Elites

The Austin Marathon Elite Athlete Program will return for 2020. The application process will open during the summer. Joey Whelan (2:17:03) successfully defended his title as Austin Marathon champion. Heather Lieberg (2:42:27) claimed the female crown as the Austin Marathon female champion. Both athletes easily hit the Olympic Marathon Trials B standard. James Ngandu (1:04:32) and Caroline Rotich (1:13:24) were the male and female half marathon champions. All the action was streamed live through the Austin Marathon’s continued partnership with FloTrack.

The Austin Marathon will celebrate its 29th year running in the capital of Texas on February 16, 2020. Austin’s flagship running event annually attracts runners from all 50 states and 30+ countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination.

The initial pricing structure follows: Austin Marathon ($109), Austin Half Marathon ($89), Austin Marathon 5K benefitting Paramount Theatre ($39). Participants can register for any distance and the Austin Marathon VIP Experience beginning June 1st.